Director/Sr. Director Engineering- Growth + Consumer

<h2 data-pm-slice="1 1 []">Director of Engineering, Growth & Consumer</h2> <p><strong>Location:</strong> San Francisco Bay Area | Hybrid, 2 days/week in our San Francisco OR Palo Alto office</p> <p><strong>About Midi Health:</strong></p> <p>Midi Health is transforming healthcare for women in midlife, delivering expert, personalized care through a virtual-first platform built around the needs of women in perimenopause and menopause.</p> <p>We’re growing quickly, and technology is at the center of how we reach more patients, create an exceptional care experience, and scale access to high-quality care nationwide. We’re looking for leaders who are excited to build at that intersection of healthcare, technology, and consumer experience.</p> <p><strong>The Role:</strong></p> <p>We’re looking for a Director of Engineering, Growth & Consumer to lead the engineering teams behind Midi’s patient experience — from the moment someone first discovers Midi through registration, onboarding, booking, and ongoing engagement with their care.</p> <p>This is a true player-coach role. You’ll lead and develop a high-performing engineering team while staying close to the technology: shaping architecture, reviewing code, using AI coding tools, and helping your team solve hard problems.</p> <p>You’ll also be a senior engineering partner to Product, Marketing, Design, Data Science, and Clinical leaders. We expect our engineering leaders to think beyond their immediate teams, contribute to company-wide technical decisions, and help shape how we build as Midi scales.</p> <p><strong>What You’ll Own:</strong></p> <ul data-spread="false"> <li> <p>Lead the engineering roadmap and execution for Midi’s consumer and growth experiences, including registration, onboarding, appointment booking, patient engagement, prescription and supplement commerce, and growth loops.</p> </li> <li> <p>Build and lead high-performing engineering teams with a culture of ownership, accountability, speed, and high technical standards.</p> </li> <li> <p>Stay hands-on with the technology through architecture decisions, code reviews, prototyping, and AI-assisted development.</p> </li> <li> <p>Partner closely with Product, Marketing, Design, and Data Science to translate business and patient needs into scalable technical solutions.</p> </li> <li> <p>Drive engineering quality, velocity, reliability, and operational health across your area.</p> </li> <li> <p>Hire, mentor, and develop engineers and engineering leaders as the organization grows.</p> </li> <li> <p>Collaborate with engineering leaders across Midi to make thoughtful decisions for the broader technology organization — not just your individual area.</p> </li> <li> <p>Help define how Midi uses AI and modern development tools to fundamentally improve how software is built.</p> </li> </ul> <p><strong>What We’re Looking For:</strong></p> <ul data-spread="false"> <li> <p><strong>Deep software engineering foundation.</strong> You’ve spent meaningful time as a senior individual contributor building sophisticated applications and consumer-facing experiences.</p> </li> <li> <p><strong>Proven engineering leadership.</strong> You have 5+ years of engineering management experience and have led organizations of 10+ engineers.</p> </li> <li> <p><strong>Player-coach mindset.</strong> You’re comfortable operating at the leadership level while remaining technically credible and close enough to the work to help your team make better decisions.</p> </li> <li> <p><strong>Strong product and consumer instincts.</strong> You understand that great engineering isn’t just about technical elegance — it’s about building experiences that drive meaningful outcomes for users and the business.</p> </li> <li> <p><strong>Executive-level communication and judgment.</strong> You can confidently partner with senior leaders, navigate ambiguity, influence direction, and communicate technical tradeoffs clearly.</p> </li> <li> <p><strong>Exceptional cross-functional instincts.</strong> You naturally build trust with Product, Design, Marketing, Data Science, and other non-engineering partners.</p> </li> <li> <p><strong>AI-native approach to engineering.</strong> You’ve recently built or shipped something meaningful using AI coding agents and have a practical understanding of how AI is changing what engineering teams can accomplish.</p> </li> <li> <p><strong>First-principles thinking.</strong> You ask the right questions, communicate clearly, and align early rather than building in isolation.</p> </li> <li> <p><strong>Strong ownership mindset.</strong> You close loops, take accountability for outcomes, and step into problems rather than waiting for someone else to solve them.</p> </li> </ul> <p><strong>Nice to Have:</strong></p> <ul data-spread="false"> <li> <p>Experience leading Growth Engineering, Consumer Engineering, Martech, or digital commerce teams.</p> </li> <li> <p>Experience building high-scale consumer products where conversion, engagement, retention, or experimentation are core to the business.</p> </li> <li> <p>Experience with Python, Django, React, and AWS.</p> </li> <li> <p>Experie