<h1><strong><span data-contrast="auto">Senior Manager, </span></strong><strong><span data-contrast="auto">Paid Media </span></strong><span data-ccp-props="{}"> </span></h1> <p><strong><span data-contrast="auto">Reports To: </span></strong><span data-contrast="auto">Chief Marketing Officer</span><span data-ccp-props="{}"> </span></p> <p><strong><span data-contrast="auto">In-Office Requirement: </span></strong><span data-contrast="auto">4 days a week (Monday-Thursday, remote Friday)</span><span data-ccp-props="{"134233117":false,"134233118":false,"201341983":0,"335551550":1,"335551620":1,"335559685":0,"335559737":0,"335559738":0,"335559739":160,"335559740":278}"> </span></p> <p><strong><span data-contrast="auto">Location: </span></strong><span data-contrast="auto">New York, New York (Soho Area)</span><span data-ccp-props="{"134233117":false,"134233118":false,"201341983":0,"335551550":1,"335551620":1,"335559685":0,"335559737":0,"335559738":0,"335559739":160,"335559740":278}"> </span></p> <p><strong><span data-contrast="auto">Compensation: </span></strong><span data-contrast="auto">$100k - $155k annual salary</span><span data-ccp-props="{}"> </span></p> <p><strong><span data-contrast="auto">About the Role</span></strong><span data-ccp-props="{}"> </span></p> <p><span data-contrast="auto">The Senior Manager of Paid Media will sit at the intersection of brand building and business growth, owning paid media strategy and execution across upper-funnel channels and retailer media platforms including </span><a href="http://retailer.com/"><span data-contrast="none"><span data-ccp-charstyle="Hyperlink">retailer.com</span></span></a><span data-contrast="auto">, ensuring every media dollar drives measurable sales impact. This person will have holistic oversight of Bubble’s paid media budget, ensuring brand-building initiatives and conversion-driving media work together to build long-term brand equity while delivering near-term business results. You’ll partner closely with Brand Marketing, eCommerce, Sales, Creative and Community teams to create an integrated media strategy that builds awareness, drives consideration, and converts consumers at retail.</span><span data-ccp-props="{}"> </span></p> <p><span data-contrast="auto">Retail media is a large portion of this role - spanning Walmart Connect, Target Roundel, Ulta UB Media, Criteo, and Amazon ads - and the right candidate will bring hands-on experience activating and optimizing across media networks.</span><span data-ccp-props="{}"> </span></p> <p><span data-contrast="auto">This role marks Bubble’s deliberate move to bring strategy, execution, and accountability closer to the business.</span><span data-ccp-props="{}"> </span></p> <p><strong><span data-contrast="auto">Key Responsibilities</span></strong><span data-ccp-props="{}"> </span></p> <p><strong><span data-contrast="auto">What You’ll Do – Full Funnel Oversight </span></strong><span data-ccp-props="{}"> </span></p> <ul> <li data-leveltext="" data-font="Symbol" data-listid="9" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"multilevel"}" data-aria-posinset="1" data-aria-level="1"><span data-contrast="auto">Develop and execute an integrated paid media strategy across upper-funnel brand media, social, digital, and retailer media.</span><span data-ccp-props="{}"> </span></li> </ul> <ul> <li data-leveltext="" data-font="Symbol" data-listid="9" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"multilevel"}" data-aria-posinset="2" data-aria-level="1"><span data-contrast="auto">Own holistic paid media budget management, balancing investment between brand equity-building and performance-driving channels.</span><span data-ccp-props="{}"> </span></li> </ul> <ul> <li data-leveltext="" data-font="Symbol" data-listid="9" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"multilevel"}" data-aria-posinset="3" data-aria-level="1"><span data-contrast="auto">Manage and optimize media across Walmart Connect, Target Roundel, Ulta.com, DTC and other </span><a href="http://retailer.com/"><span data-contrast="auto"><span data-ccp-charstyle="Hyperlink">retailer.com</span></span></a><span data-contrast="auto"> platforms. Partner with the Director of Amazon to deliver topline Amazon paid strategy, work with Amazon agency on execution and KPI delivery. </span><span data-ccp-props="{}"> </span></li> </ul> <ul> <li data-leveltext="" data-font="Symbol" data-listid="9" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"multilevel"}" data-aria-posinset="4" data-aria-level="1"><span data-contrast="auto">Develop retailer media strategies that amplify and extend Bubble’s broader brand campaigns, launches and cul