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Art Director - Health & Wellness

bursonglobalcareers · New York, New York, United States · New York, New York, United States
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<div class="content-intro"><h3><strong>Who we are:</strong></h3> <p>Burson, part of WPP, is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. When you work at Burson, you are part of a global community of lifelong learners who thrive at the edge of innovation.</p> <p>WPP (LSE/NYSE: WPP) is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit <a href="WPP.com">WPP.com</a> </p> <p>For more information visit <a href="https://www.bursonglobal.com/">bursonglobal.com</a> and follow us on <a href="https://www.linkedin.com/company/burson/posts/?feedView=all">LinkedIn</a> and <a href="https://www.instagram.com/burson.global/?hl=en">Instagram</a>.</p></div><h3><strong>More about the role:</strong></h3> <p><span data-contrast="none">Burson's creative team is seeking an ambitious and conceptual Art Director (AS Level) to become an accelerant and creative catalyst across our portfolio of Healthcare and Pharmaceutical clients.</span><span data-ccp-props="{"201341983":0,"335559738":180,"335559740":264}"> </span></p> <p><span data-contrast="none">In this role, you will help grow key healthcare accounts by transforming complex medical and scientific topics into human, culturally relevant, and visual-first campaigns. You are a relentless thinker, passionate about pixel-perfect creative, and adept at finding breakthrough earned concepts within the health, wellness, and pharma space.</span><span data-ccp-props="{"201341983":0,"335559738":180,"335559740":264}"> </span></p> <p><span data-contrast="none">Supporting our Associate Creative Directors, you will lead the visual direction for campaigns spanning earned, owned, paid, digital, social, and experiential platforms.</span><span data-ccp-props="{"201341983":0,"335559738":180,"335559740":264}"> </span></p> <h3><strong>What you'll do:</strong></h3> <p><strong><span data-contrast="auto">Craft & Execution</span></strong><span data-ccp-props="{"201341983":0,"335559685":720,"335559738":0,"335559740":240}"> </span></p> <ul> <li><span data-contrast="auto">Conceptualize & Ideate: Develop original, creative concepts, sustainable campaign platforms, and thumb-stopping social, and tactical activations that spark conversations and generate media buzz.</span><span data-ccp-props="{"201341983":0,"335559738":0,"335559740":240}"> </span></li> <li><span data-contrast="auto">Visual Direction: Establish the visual approach, look & feel, tone, and visual storytelling across all assets for healthcare and pharmaceutical brand campaigns.</span><span data-ccp-props="{"201341983":0,"335559738":0,"335559740":240}"> </span></li> <li><span data-contrast="auto">Creative Collaboration: Partner closely with copywriters, strategy leads, and Associate Creative Directors to bring multi-channel ideas from brief to life.</span><span data-ccp-props="{"201341983":0,"335559738":0,"335559740":240}"> </span></li> <li><span data-contrast="auto">Hands-on Design: Create mood boards, swipe, production-ready layouts, key visuals, comps, color palettes, treatments, and high-impact presentation decks.</span><span data-ccp-props="{"201341983":0,"335559738":0,"335559740":240}"> </span></li> <li><span data-contrast="auto">Presentation & Selling: Confidently present and articulate creative rationale and visual concepts to internal leadership and external clients.</span><span data-ccp-props="{"201341983":0,"335559738":0,"335559740":240}"> </span></li> <li><span data-contrast="auto">Production Mastery: Maintain a solid understanding of the production lifecycle across video, digital, social, print, experiential, and emerging AI design tools.</span><span data-ccp-props="{"201341983":0,"335559738":0,"335559740":240}"> </span></li> <li><span data-contrast="auto">Problem Solving: Consistently find creative solutions when faced with budget constraints, regulatory/MLR feedback, or shifting strategic direction.</span><span data-ccp-props="{"201341983":0,"335559738":0,"335559740":240}"> </span></li> <li><span data-contrast="auto">Case Study Packaging: Package completed campaigns into case studies for internal education, new business pitches, and award submissions.</span></li> </ul> <p><strong><span data-contrast="auto">Leadership & Process</span></strong><span data-ccp-props="{"201341983":0,"335559685":720,"335559738":0,"335559740":240}"> </span></p> <ul> <li><span data-contrast="auto">Mentorship: Provide basic direction, guidance, and mentorship to Associate Art Directors and Junior Creatives.</span><span data-ccp-props="{"201341983":0,"335559738":0,"335559740":240}"> </span></li> <li><

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