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VP, Data Cloud Consulting

zetaglobal · Remote - US · Remote - US
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<p><strong>WHO WE ARE </strong></p> <p>Zeta Global (NYSE: ZETA) is the AI-Powered Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform – powered by one of the industry’s largest proprietary databases and AI. Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world. To learn more, go to <a href="https://www.zetaglobal.com/">www.zetaglobal.com</a>.</p> <p><strong>THE ROLE</strong></p> <p><span data-contrast="none">We are seeking a Vice President of Consulting to </span><strong><span data-contrast="none">lead and scale a high-impact consulting organization</span></strong><span data-contrast="none"> responsible </span><strong><span data-contrast="none">for delivering data-driven marketing strategy, measurement, and activation</span></strong><span data-contrast="none"> across our client portfolio. This leader will oversee multiple consulting disciplines while remaining hands-on in </span><strong><span data-contrast="none">shaping client strategy, solving complex business problems, and driving measurable outcomes.</span></strong><span data-ccp-props="{}"> </span></p> <p><span data-contrast="none">This role requires a unique blend of executive </span><strong><span data-contrast="none">leadership, deep marketing and data expertise, and practitioner-level execution.</span></strong><span data-contrast="none"> The ideal candidate brings a strong point of view on identity-driven, omnichannel marketing—understanding how </span><strong><span data-contrast="none">data, targeting, and measurement intersect to drive performance across the full customer lifecycle.</span></strong><span data-ccp-props="{}"> </span></p> <p><span data-contrast="none">You will serve as both an organizational leader and senior strategic advisor, </span><strong><span data-contrast="none">accountable for team performance, client impact, and revenue growth tied to consulting engagements.</span></strong><span data-ccp-props="{}"> </span></p> <p><span data-contrast="none">This role requires expertise in leveraging </span><strong><span data-contrast="none">1st & 3rd party data</span></strong><span data-contrast="none"> to deliver strategies that improve </span><strong><span data-contrast="none">customer experience and drive engagement and revenue</span></strong><span data-contrast="none"> throughout the entire customer funnel </span><strong><span data-contrast="none">within both paid and owned marketing channels</span></strong><span data-contrast="none">. </span><span data-ccp-props="{}"> </span></p> <p><span data-contrast="none">The ideal candidate will have a passion for </span><strong><span data-contrast="none">interpreting complex datasets, designing measurable experiments, and translating insights into actionable roadmaps.</span></strong><span data-contrast="none"> You will work closely with clients and internal teams to refine marketing efforts through </span><strong><span data-contrast="none">holistic planning, personalization, channel orchestration, and innovative measurement techniques</span></strong><span data-contrast="none">.</span><span data-ccp-props="{}"> </span></p> <p><strong>RESPONSIBILITIES </strong></p> <p><strong><span data-contrast="auto">Leadership, Team Development & Scalability </span><span data-ccp-props="{}"> </span></strong></p> <ul> <li><span data-contrast="auto">Develop, mentor, and train a high-performing team of Consultants on best practices for diagnosing, structuring, and solving complex client business challenges using strategic, data-driven, and methodical consulting approaches. </span><span data-ccp-props="{}"> </span></li> <li><span data-contrast="auto">Establish repeatable frameworks, problem-solving methodologies, and consultative processes that drive consistency, scalability, and measurable client outcomes across engagements.</span><span data-ccp-props="{}"> </span></li> <li><span data-contrast="auto">Identify and mentor rising talent within the team (or region) to build a bench of future consultants and support succession planning.</span><span data-ccp-props="{}"> </span></li> <li><span data-contrast="auto">Foster a collaborative and innovative culture, promoting professional growth and knowledge sharing within the team.</span><span data-ccp-props="{}"> </span></li> <li><span data-contrast="auto">Partner across Data Cloud, Product, and En

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