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Director of Field Marketing

vulncheck · Austin, TX OR Boston, MA · Austin, Texas, United States · Massachusetts, United States
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<h1><strong>Director of Field Marketing</strong></h1> <p><strong>Location:</strong> Austin, TX or Boston, MA</p> <p><strong>Team:</strong> Marketing</p> <p><strong>Reports to:</strong> CMO</p> <h2><strong>About VulnCheck</strong></h2> <p>VulnCheck is transforming vulnerability intelligence by helping security teams act faster and with more confidence. Our platform delivers early, high-quality exploit intelligence, deep asset correlation, and contextual insights to help organizations stay ahead of emerging threats.</p> <h2><strong>About the Role</strong></h2> <p>VulnCheck is seeking a Director of Field Marketing to own the strategy and execution of regional marketing across the U.S. and international markets. This is a strategic, revenue-facing role that partners directly with regional sales leaders and territory owners to build and run integrated marketing plans tailored to each region's target accounts.</p> <p>Working hand-in-hand with sales, you'll craft regional plans that blend events, account-based marketing, digital campaigns and other marketing tactics to drive on-the-ground success. Part of the regional program mix will include the execution of partner-related activities as well. You will also drive the planning, and execution of major standalone events that sit outside any single region. You'll also lead a small but growing team.</p> <p>The ideal candidate is equal parts strategist and operator: someone who can sit at the table with sales, translate territory goals into marketing plans, and then make them happen.</p> <h2><strong>What You'll Do</strong></h2> <h3><strong>Regional Marketing Strategy & Sales Partnership</strong></h3> <ul> <li>Partner directly with regional sales leaders and territory owners to build integrated marketing plans mapped to each region's target account list</li> <li>Design region-specific program mixes spanning events, ABM, social, and direct mail to drive pipeline and accelerate deals</li> <li>Roll regional plans up into the broader company marketing plan, aligning priorities, budget, and measurement</li> <li>Own regional pipeline and revenue contribution as a shared goal with sales</li> </ul> <h3><strong>Program Execution</strong></h3> <ul> <li>Drive end-to-end execution of regional plans, coordinating across marketing, sales, and operations</li> <li>Manage the ABM motion in partnership with sales, including targeting, orchestration, and follow-through on priority accounts</li> </ul> <h3><strong>Partner Marketing</strong></h3> <ul> <li>Own the planning and execution of partner marketing activities as part of regional and company plans</li> <li>Coordinate with partners on joint programs, events, and demand generation</li> </ul> <h3><strong>Flagship & Standalone Events</strong></h3> <ul> <li>Lead the strategy and planning of major events that fall outside regional plans, directing execution through your team</li> <li>Key events include VulnCheck’s THREATCON1 conference, RSAC, Black Hat, and ISAC summits, among others</li> <li>Own event objectives, experience, budget, and measurable outcomes end to end</li> </ul> <h3><strong>Team Leadership</strong></h3> <ul> <li>Hire, manage, and develop an events and field marketing specialist focused on event logistics, swag, and execution</li> <li>Set priorities and delegate execution across regional, partner, and flagship programs</li> <li>Grow the team as regional marketing scales</li> </ul> <h3><strong>Measurement & Operations</strong></h3> <ul> <li>Define and report on the metrics that matter: pipeline, influenced revenue, and program ROI by region</li> <li>Build the playbooks, calendars, and processes that let regional marketing scale</li> </ul> <h2><strong>What You'll Bring</strong></h2> <ul> <li>7+ years in field marketing, regional marketing, or integrated demand generation, including time in a strategic or leadership capacity</li> <li>Proven track record building marketing plans in close partnership with sales and driving measurable pipeline</li> <li>Experience across the full program mix (events, ABM, social, direct mail) and partner marketing</li> <li>Experience owning large-scale events end to end</li> <li>Experience hiring, managing, and developing direct reports</li> <li>Strong strategic thinking paired with hands-on execution</li> <li>Ability to support U.S. and international programs across multiple time zones</li> <li>Excellent communication and cross-functional leadership skills</li> <li>Experience in B2B tech, cybersecurity, or SaaS environments</li> </ul> <h2><strong>What We Offer</strong></h2> <p>We believe people do their best work when they feel supported, trusted, and valued. VulnCheck offers benefits designed to meet a wide range of needs and lifestyles.</p> <h3><strong>Benefits and Perks</strong></h3> <ul> <li>Unlimited PTO</li> <li>401k plan with company match</li> <li>Comprehensive healthcare coverage</li> <li>Generous paid parental leave</li> <li>Remote friendly environment with flexibility</li> <li>Expense reimbursement for cell phone and internet</li> <li>Ongoing professional devel

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