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Senior Vice President, Health & Wellness

5wpr · Florida · Miami, Florida, United States
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<p><strong>Senior Vice President, Health & Wellness</strong></p> <p>5W Public Relations, one of the largest independently owned PR agencies in the U.S., is seeking a Senior Vice President to lead our growing Health & Wellness practice. This is a senior communications leadership role for a PR professional who thrives at the intersection of strategy, storytelling and client partnership. You’ll provide senior-level strategic counsel to clients and agency leadership, help shape agency operations, drive new business growth, and build and mentor a high-performing PR team. You’ll oversee a diverse portfolio of health and wellness brands, ensuring exceptional client satisfaction while delivering integrated communications programs that earn attention and drive results.</p> <p><strong><em>This is a hybrid role, with 3 days a week in office in our Tampa or Miami office.</em></strong></p> <p><strong>Here’s what you’ll be doing:</strong></p> <ul> <li>Lead relationships with senior-level clients as their trusted communications advisor, with a deep understanding of their business, brand and future offerings</li> <li>Own a portfolio of Health & Wellness accounts, developing integrated, results-driven communications programs for B2B, HCP and consumer audiences across earned media, brand storytelling, digital, social and influencer channels</li> <li>Drive creative strategy across client teams, including brand narrative and key messaging, launch strategies, speaker engagements and award submissions, crisis communications, internal and external materials, and in-person and virtual activations and press events</li> <li>Provide top-tier strategic counsel and set the standard for quality work across the team, partnering with account teams to solve day-to-day client and media challenges</li> <li>Lead account management, including budgets and financial management, communications plans, client presentations and overall client satisfaction</li> <li>Oversee monitoring, reporting and results capture across GEO, earned media, and digital tools and insights</li> <li>Grow existing business by bringing forward fresh ideas, expanding programs and increasing agency revenue</li> <li>Raise the agency’s visibility and reputation by leading new business initiatives, pitches and thought leadership</li> <li>Coach, mentor and motivate junior PR professionals</li> </ul> <p><strong>Here’s what you’ll have:</strong></p> <ul> <li>12+ years of public relations and communications experience, with at least half in a PR agency setting</li> <li>Deep knowledge of the Health & Wellness category and regulated industries, including the media landscape and a strong network of key reporters, outlets and influencers</li> <li>Exceptional writing skills and strong attention to detail, with a track record of crafting PR programs, strategic plans and client-facing documents</li> <li>Proven success delivering communications programs that meet or exceed targets</li> <li>Ability to maintain and expand client relationships while pursuing and converting new business opportunities</li> <li>Experience leading, motivating and developing a PR team, with the ability to prioritize team workload and client expectations in a fast-paced agency environment</li> <li>Event and conference experience, including live and virtual activations</li> <li>A collaborative approach that builds relationships across the agency, bridges workstreams and drives positive morale</li> </ul> <p><strong>Why you'll love working here:</strong></p> <ul> <li>Competitive salary with comprehensive benefits & wellness programs including partnership with ClassPass!</li> <li>Flexible PTO</li> <li>Summer Fridays and Winter, Spring, and Fall Fridays too!</li> <li>Hybrid work model offering flexibility and work-life balance</li> <li>Expanded parental leave and family planning support</li> <li>Continuous learning through "5W University" and development initiatives</li> <li>Student Loan Reimbursement</li> <li>Professional Development Support</li> <li>Exclusive access to season tickets for pro sports teams along with Broadway shows, and more!</li> <li>Charitable giving, including matching donations</li> </ul> <p>#LI-Hybrid</p> <p> </p>

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