hellofresh · Amsterdam, North Holland, Netherlands · Amsterdam, North Holland, Netherlands
<p><strong>Reporting Relationships</strong></p> <ul> <li> <strong>Primary Manager: </strong>COO and Co-MD</li> <li> <strong>Dotted Line: </strong>CMO and Co-MD </li> <li> <strong>Direct Reports: </strong>~10 people spanning Culinary, Product Innovation, Product Strategy, Product Operations, and Product Analytics</li> </ul> <h2><strong>The Opportunity</strong></h2> <p>Factor is a healthy, ready-to-heat meal delivery service that has built a category-defining business in the US and Canada. Now we're building <strong>Factor in Europe</strong> — and although we have strong blueprints from North America, we have the opportunity to leverage the very rich multi-cultural environment in Europe to tailor both our physical and digital products to five different markets.</p> <p>As our <strong>Director, Product</strong>, you will own the full product vision and execution for Factor Europe. You will lead a multi-layered team of ~10 people, sit on the Factor Europe leadership team, and maintain a close dotted-line relationship with our CMO to ensure product and marketing move as one.</p> <p>This is a rare kind of role: senior strategic ownership and real infrastructure, with the pace and ambition of an early-stage scale up. If you are a visionary builder who leads with curiosity, earns conviction through data, and holds your team to the same high standard you hold yourself — we'd love to hear from you.</p> <h2><strong>What You'll Do</strong></h2> <ol> <li><strong> Lead and Develop a High-Performance Product Team</strong></li> </ol> <ul> <li> Build, inspire, and manage a multi-disciplinary team — setting a clear vision, establishing the operating rhythms that allow the team to move fast, and investing in the people who will drive Factor Europe's next chapter.</li> </ul> <ol> <li><strong> Own and Challenge the Product Vision</strong></li> </ol> <ul> <li> Define a clear and compelling vision for what Factor's physical product must become in Europe — grounded in customer insight, commercially rigorous, and differentiated enough to win. Develop a deep, independent point of view on where the North American model translates and where European markets demand something different.</li> <li> Push the team and the business to think beyond the current roadmap — challenging assumptions, interrogating trade-offs, and ensuring we are always working on the highest-leverage version of the product.</li> <li> Act as the liaison to our global Digital Product team — representing Factor Europe's priorities in the feature roadmap and collaborating on shared global initiatives that benefit the wider business.</li> </ul> <ol> <li><strong> Drive Customer Retention and Commercial Performance</strong></li> </ol> <ul> <li> Own customer retention levers as your north star. Build a rigorous, evidence-based view of what drives it and rally the team around interventions that move the needle.</li> <li> Make product decisions with full awareness of their P&L implications. Take calculated risks, track outcomes honestly, and move quickly to learn and adjust when bets don't pay off.</li> </ul> <ol> <li><strong> Build for Multiple European Markets</strong></li> </ol> <ul> <li> Lead our effort to find product-market fit across five distinct markets — understanding how consumer preferences vary by culture, and building a proposition that resonates locally while scaling efficiently.</li> <li> Share learnings across geographies and partner with peers across the HelloFresh Group to continuously raise the bar.</li> <li> Support new channel strategies, understanding and adapting products for different customer bases.</li> </ul> <ol> <li><strong> Align Product and Marketing Strategy</strong></li> </ol> <ul> <li> Work closely with the brand & marketing team to ensure product roadmap and marketing strategies are fully synchronised — so what we build, how we talk about it, and how we sell it form one coherent proposition.</li> <li> Act as the product voice on the leadership team, articulating a compelling vision for where the product needs to go and why.</li> </ul> <h2><strong>Who You Are</strong></h2> <ul> <li> <strong>A visionary leader who executes. </strong>You set a compelling direction, bring your team with you, and roll up your sleeves to make it happen.</li> <li> <strong>Customer-obsessed and analytically rigorous. </strong>Sharp instincts backed by disciplined discovery. Comfortable querying your own data and stress-testing assumptions.</li> <li> <strong>Commercially minded. </strong>You understand how product decisions flow through to the P&L — and hold yourself accountable to outcomes, not just outputs.</li> <li> <strong>A cross-functional influencer. </strong>You build trust quickly, drive execution through others, and get the right priorities onto other teams' roadmaps.</li> <li> <strong>Internationally curious. </strong>You find the complexity of building for multiple European cultures energising, and you seek out the nuances that matter.</li> <li>&n