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Adobe Workfront Administrator

mergeworld · HYBRID - Atlanta, GA; Boston, MA; Chicago, IL; Denver, CO; Kansas City, MO; New York City, NY; Raleigh, NC; St. Louis, MO; Remote – U.S. Based
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<div class="content-intro"><p>At MERGE, we are <strong>Built Different</strong>. We are a marketing and technology agency purpose-built for the intersection of health and wellness—where human impact matters most. By weaving storytelling through technology, we move beyond traditional engagement to Whole Human Marketing. This approach recognizes that humans are multidimensional and complex, and uses AI to ensure every brand interaction feels natural, contextual, and relevant.</p> <p>This commitment to human-first innovation is what brings us together and propels us forward. We are united by our North Star: to unite people and brands to empower healthier, happier lives.</p> <p><strong>Emerge to the Top of Your Career</strong></p> <p>At MERGE, we strive to create a superior work experience where talented and ambitious people grow. An experience that encourages people to think higher and feel deeper. An experience where people engage their minds and hearts to do the best work of their careers.</p></div><p><strong>As our Adobe Workfront Administrator, you will…</strong></p> <p>Be responsible for the daily management, configuration, and optimization of the Workfront platform, ensuring it aligns with organizational processes and drives project delivery efficiency. The ideal candidate boasts extensive experience in Workfront administration—specifically in user management, custom form and project template creation, layout templates, and sandbox environment management—as well as comprehensive reporting skills and familiarity with work management best practices. </p> <p>Beyond daily platform management, your primary responsibilities will include: Collaborating with project, resource, and marketing stakeholders to optimize Workfront's intake, planning, execution, and reporting for advertising workflows. Additionally, partnering with key contacts to unify Workfront with AEM Assets, GenStudio, Firefly, and Creative Cloud, accelerating content creation, review, governance, and activation.</p> <p><strong>What You’ll Do</strong></p> <p>Workfront Administration & Optimization</p> <ul> <li>Serve as the primary system administrator for all Workfront environments (Production, Preview, and Custom Refresh Sandboxes), ensuring optimal performance, security, and scalability.</li> <li>Manage and configure system-wide preferences, including project preferences, custom forms, job roles, teams, and groups.</li> <li>Oversee global review and approval processes, including automated workflows and milestone paths.</li> <li>Actively participate in the full lifecycle of Workfront configuration, from requirements gathering to testing and deployment.</li> <li>Manage system branding to align with internal guidelines for  consistency and a cohesive user experience.</li> <li>Coordinate with TechOps regarding SSO configuration, and audit logs to ensure compliance with internal policies.</li> <li>Implement a recurring audit schedule for custom forms and fields to identify and deprecate unused objects, preventing clutter and performance degradation.</li> <li>Establish a formal change management process for any configuration updates, including peer review among administrators, to prevent unintended impacts on existing reports or forms.</li> </ul> <p>User Management & Governance</p> <ul> <li>Manage user lifecycle, including creating accounts, assigning licenses, and modifying user profiles based on business requirements.</li> <li>Enforce the "Deactivate, Don't Delete" policy to retain historical data and reporting integrity.</li> <li>Design and maintain user access levels and permissions to ensure data security and appropriate visibility.</li> <li>Develop a standardized onboarding/offboarding workflow for user management that includes periodic access level reviews to ensure the principle of least privilege is maintained.</li> </ul> <p>Process Optimization & Configuration</p> <ul> <li>Manage the UI configuration and layout templates to create tailored experiences for different user groups (e.g. Project Managers).</li> <li>Create and define custom work schedules to ensure accurate resource planning. </li> <li>Lead the management of document integrations and proofing workflows.</li> </ul> <p>Reporting & Data Analytics</p> <ul> <li>Ensure configuration and data is structured to facilitate AI engagement and reporting.</li> <li>Develop and maintain sophisticated reports and dashboards using best-practice reporting techniques, such as leveraging wildcards for dynamic data filtering.</li> <li>Deliver ad hoc data extracts and system audits to provide business leadership with visibility into project metrics and resource utilization.</li> <li>Create a shared "Report Library" with standardized templates for common business questions to discourage the creation of redundant or inaccurate reports.</li> </ul> <p>Cross-Functional & Strategic Leadership</p> <ul> <li>Manage the organization’s release schedule and conduct impact assessments for all new features before rollout.</li> <li>Develop and distribute release notes and provide training to end-users on new functionality or process changes.</li> <li>Advise on Workfront best practices, change management, and governance; work closely with stakeholders to align Workfront configurations with team-specific workflows.</li> <li>Establish a Workfront "Center of Excellence" or user champion group that meets regularly to gather feedback, discu

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