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Performance Marketing Manager (m/w/d)

clera · Berlin
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About the Role Join a B2B performance marketing agency as a Performance Marketing Manager, running paid campaigns for multiple client accounts. You will help clients generate qualified leads through measurable, data-informed campaign management, working closely with growth consultants and marketing technology specialists. What You'll Do • Own and develop advertising accounts, making independent decisions about campaign strategy and performance. • Set up, manage, and optimize Google Ads and LinkedIn Ads campaigns for B2B lead generation. • Plan new account structures and quickly understand clients' businesses and target audiences. • Manage ad budgets, tracking, conversion setup, and reporting across multiple accounts. • Monitor KPIs such as cost per lead, return on ad spend, and pipeline, and act on performance trends. • Use additional channels such as Meta Ads or Microsoft Ads where appropriate. What We're Looking For • At least one year of hands-on performance marketing experience. • Experience independently setting up and optimizing Google Ads and LinkedIn Ads campaigns. • Experience owning advertising accounts with at least five figures in monthly spend. • A track record in B2B lead generation, with results measured through metrics such as CPL, ROAS, or pipeline. • Strong ownership, initiative, and confidence with tracking, conversion setup, and reporting. • Fluent English and native-level German. Agency experience, Meta Ads, Microsoft Ads, or use of AI tools in campaign work are helpful. • Seeking permanent full-time employment and able to work in Berlin three days per week, including the first month fully on-site. Compensation & Benefits Annual base salary: €50,000 to €70,000. Visa sponsorship is not available. Location Hybrid in Berlin, Germany, with three office days per week. The first month is fully on-site.

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