FARFETCH exists for the love of fashion. Our mission is to be the global platform for luxury fashion, connecting creators, curators and consumers.We're a positive platform for good, bringing together an incredible creative community made up by our people, our partners and our customers. This community is at the heart of our business success. We welcome differences, empower individuality and celebrate diverse skills and perspectives, creating an inclusive environment for everyone. We are FARFETCH for All. MARKETING We're a diverse team of Marketing professionals, spanning artistic and scientific expertise. We're driven to amaze our global community of customers through our data-driven approach, revolutionary spirit, test-and-learn culture and collaborative style. LONDON Our London office is located in Old Street, London's tech hub, and is home to a broad range of teams including Commercial, Marketing, and Creative. Our open plan space is ideal for collaborative working and sharing ideas. We also have a large outdoor terrace which is the perfect spot to have a team lunch or host events. THE ROLE Reporting to the Head of CRM & Loyalty, responsible for developing, executing, and analysing promotional campaigns and reward propositions designed to increase engagement, drive repeat purchases, and maximise the lifetime value of our existing customer base, all whilst hitting very clear financial payback guardrails. This strategic role sits in Marketing but requires cross-functional working across Commercial, Customer Analytics, Finance and Product. The ideal candidate is a hands-on operator with a blend of creative thinking and quantitative rigour, alongside a proven track record in optimising promotional performance.