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Senior Manager, Search (Paid & Organic)

butcherbox · Watertown, MA · Watertown, Massachusetts, United States
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<div class="content-intro"><div><strong>Who We Are</strong></div> <div>ButcherBox is a certified B Corp headquartered in Boston, and honored to be celebrating our fourth year in a row on Inc.'s list of Best Workplaces. At ButcherBox, we believe in better. That’s why we deliver 100% grass-fed, grass-finished beef, free-range organic chicken, pork raised crate-free, and wild-caught seafood directly to our members’ doors. All of our products are humanely raised or wild-caught and never given antibiotics or added hormones ever.</div> <div> </div> <div>We’re working to build a world that’s better for all, and we’re inviting everyone to come along. For us, better means treating our planet with respect. It means improving the lives of animals and the livelihoods of farmers. It means never cutting corners when it comes to doing business. Ultimately, it means better meals, enjoyed together. Our team is made up of people who collaborate and support one another. We’re always looking for outstanding people to join our mission! </div></div><div> <p><strong>About the Job</strong><br> <br><span data-contrast="auto"><span data-ccp-parastyle="Normal (Web)">We’re looking for a Senior Manager of Search to own our paid search program </span><span data-ccp-parastyle="Normal (Web)">on the Growth Marketing Team </span><span data-ccp-parastyle="Normal (Web)">and lead how ButcherBox shows up across organic and AI-driven search. Most of your time will go to paid search: managing a significant budget across Google and Microsoft, driving new member growth against clear efficiency targets, and testing your way to better results. </span><span data-ccp-parastyle="Normal (Web)">You’ll</span><span data-ccp-parastyle="Normal (Web)"> also own our SEO and AI search visibility program, working with an experienced specialist partner to set priorities, keep work moving, and make sure our organic efforts support the business.</span></span><span data-ccp-props="{"134233117":true,"134233118":true,"201341983":0,"335559740":240}"> </span></p> <p><span data-contrast="auto"><span data-ccp-parastyle="Normal (Web)">Search is changing fast as AI reshapes how people discover brands. </span><span data-ccp-parastyle="Normal (Web)">This role is a chance to manage the full search picture, paid, organic, and AI, at a moment when bringing those together matters more than ever.</span> <span data-ccp-parastyle="Normal (Web)">You’ll</span><span data-ccp-parastyle="Normal (Web)"> report to </span><span data-ccp-parastyle="Normal (Web)">our Associate Director of Paid Digital </span><span data-ccp-parastyle="Normal (Web)">and work closely with our CRO, creative, brand, and analytics teams.</span></span></p> <p><span data-contrast="auto"><span data-ccp-parastyle="Normal (Web)">This is a hybrid role ideal for someone who enjoys the flexibility of working from home 2-3 days a week, but gets value and energy from regular in person collaboration. When you come to the office you'll get to take advantage of catered lunch every Tuesday and Wednesday, unlimited coffee/tea/snacks, and all the events the Arsenal on the Charles campus has to offer (Goat yoga? Cupcake truck? Pumpkin decorating contest? You never know what will happen next!)</span></span></p> <p><strong><span data-contrast="auto">Department: </span></strong>Marketing</p> <p><strong><span data-contrast="auto">Reports To:</span></strong> Associate Director of Paid Search</p> <p><strong><span data-contrast="auto">Level: </span></strong><span data-contrast="auto">Individual Contributor, senior level</span></p> <p><strong><span data-ccp-props="{"335559739":80}">Base Salary:</span></strong><span data-ccp-props="{"335559739":80}"> $122,00-136,000</span></p> <p><span data-contrast="none"><strong>Location:</strong> Watertown, MA (hybrid)</span></p> <p><strong>What You'll Do:</strong></p> <p><strong><span data-contrast="auto">Paid search (~75%)</span></strong><span data-ccp-props="{"134233117":true,"134233118":true,"201341983":0,"335559740":240}"> </span></p> <ul> <li data-leveltext="" data-font="Symbol" data-listid="5" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"multilevel"}" data-aria-posinset="1" data-aria-level="1"><span data-contrast="auto">Own ButcherBox’s paid search program across Google and Microsoft Ads, including Search, Shopping, and Performance Max, with a seven-figure annual budget</span><span data-ccp-props="{"134233117":true,"134233118":true,"201341983":0,"335559740":240}"> </span></li> </ul> <ul> <li data-leveltext="" data-font="Symbol" data-listid="5" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"multilevel"}" data-aria-posinset="2" data-aria-level="1"><span data-contrast="auto">Drive new member acquisition against CAC and payback targets through account structure, bidding strategy, query mining, and negative keyword management</span><span data-ccp-props="{"134233117":true,"134233118":true,"201341983":0,"335559740":240}"> </span></li> </ul> <ul> <li data-leveltext="" data-font="Symbol" data-listid="5" data-list-defn-props="

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