<div class="content-intro"><h2 style="text-align: left;"><img style="display: block; margin-left: auto; margin-right: auto; max-width: 100%;" src="https://brand.auctane.com/uploads/fhmikF1ylz02TLjtkC429w.png" alt="" width="600"></h2> <p> </p> <p style="color: #11003a; font-weight: bold; padding: 8px; border: 3px solid #5C50FF; margin-top: 8px; margin-bottom: 8px; text-align: center; font-size: 12px; border-radius: 8px;"><span style="font-size: 12pt;">About us</span></p> <p>At Auctane, we are united by a passion to help businesses deliver — whatever their size, wherever they are, and however they operate. We make it possible for businesses to meet the ever-changing requirements of their industry and customer expectations. Auctane products enable hundreds of thousands of businesses to annually mail and ship billions of items — over $200 billion worth — to recipients around the globe.</p> <p>The Auctane family of mailing and shipping software products includes ShipStation, Stamps.com, ShipStation API, Metapack, GlobalPost, and Packlink. Our partners include Amazon, UPS, USPS, eBay, BigCommerce, Shopify, WooCommerce, and Walmart.</p> <p style="color: #11003a; font-weight: bold; padding: 8px; border: 3px solid #5C50FF; margin-top: 8px; margin-bottom: 8px; text-align: center; font-size: 12px; border-radius: 8px;"><span style="font-size: 12pt;">Our values</span></p> <p style="text-align: center;"><img style="max-width: 100%;" src="https://postimg.cc/N5Q8NR10" alt="">Win as One. Delight Customers. Deliver Great Outcomes. </p></div><p style="color: #11003a; font-weight: bold; padding: 8px; border: 3px solid #5C50FF; margin-top: 8px; margin-bottom: 8px; text-align: center; font-size: 12px; border-radius: 8px;"><span style="font-size: 12pt;">About the role</span></p> <p>The <strong>Senior Manager, Brand and Performance Media</strong> will drive top-of-funnel growth across the ShipStation Global portfolio, specifically Stamps.com (US only) and ShipStation in 4 geos by building and executing an integrated media strategy that <strong>balances brand growth, trials, and leads</strong>. You are a marketer who understands both emotional storytelling (brand) and strict financial efficiency (performance). </p> <p>Reporting to the Vice President of Growth Marketing, this role will also lead and manage our media agency relationships and one direct report responsible for North America Stamps and ShipStation, ensuring our partners and internal teams are delivering high-quality strategic thinking, execution, measurement, and operational excellence. </p> <p>This is a <strong>builder role</strong> for a highly analytical, curious marketer who can develop the media strategy, operating model, and influence the measurement approach, and testing roadmap needed to scale our business. You’ll bring a strong data-driven mindset to media planning and optimization—using insights, experimentation, and incrementality to understand what is truly driving growth.</p> <p>You’ll partner closely with Product Marketing, Brand Marketing, Creative, Finance, Data & Analytics, and Performance Marketing to connect media investments to broader business objectives and deliver measurable impact.</p> <p> </p> <p><span style="font-size: 10pt;">This position is <strong>hybrid (3 days per week in office) </strong>and is located in <strong>Austin, TX. </strong></span></p> <p style="color: #11003a; font-weight: bold; padding: 8px; border: 3px solid #5C50FF; margin-top: 8px; margin-bottom: 8px; text-align: center; font-size: 12px; border-radius: 8px;"><span style="font-size: 12pt;">What you will be doing? </span></p> <ol> <li><strong>Build and execute an integrated paid media strategy</strong> that balances brand awareness, consideration, trials, and leads across ShipStation Global products and markets, partnering closely with Brand Marketing to create a holistic approach to brand and demand.</li> <li><strong>Evolve our top-of-funnel media engine</strong>, working closely with Performance Marketing to create a connected full-funnel strategy across audio and video channels, including Influencer, Podcast, Radio, Linear TV, CTV, OLV, OTT, YouTube, and Social.</li> <li><strong>Lead media planning and optimization with our media agency,</strong> using audience insights, creative performance, channel economics, and business KPIs to continuously improve reach, engagement, trials, leads, and CPA efficiency.</li> <li><strong>Champion a test-and-learn culture,</strong> developing a clear experimentation roadmap to identify new channels, audiences, creative approaches, and strategies—with an emphasis on incrementality, scalability, and business impact.</li> <li><strong>Leverage marketing analytics media measurement framework</strong>, using probabilistic and deterministic methodologies across online and offline channels to understand the true incremental impact of media investments and inform optimization and budget allocation.</li> <li><strong>Own top-of-funnel attribution and measurement</strong>, partnering with Marketing Analytics to evolve our attribution framework through Marketing Mix Modeling (MMM), touch-based attribution, lift testing, and other incrementality methodologies <em>proving the value of brand spend through hard data</em><strong>.<br></strong></li> <li><strong>Partner with Product Marketing, Brand, and Creative</strong> to develop and iterate on messaging, creative, audiences, and m