Senior Product Manager, Advertising – Supply Integrations

<div class="content-intro"><h2 style="font-family: GothamBold,Helvetica,Arial,sans-serif; color: #662d91;">Teamwork makes the stream work.</h2> <p> </p> <h3 style="font-family: GothamBold,Helvetica,Arial,sans-serif;"><strong>Roku is changing how the world watches TV</strong></h3> <p>Roku is the #1 TV streaming platform in the U.S., Canada, and Mexico, and we've set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers.</p> <p>From your first day at Roku, you'll make a valuable - and valued - contribution. We're a fast-growing public company where no one is a bystander. We offer you the opportunity to delight millions of TV streamers around the world while gaining meaningful experience across a variety of disciplines.</p> <p> </p></div><h3 class="mt-6 mb-2 font-semibold text-xl" data-streamdown="heading-3"><span class="font-semibold" data-streamdown="strong">About the role</span></h3> <p class="text-neutral-900 dark:text-neutral-200 my-2.5 last:mb-0 first:mt-0 ">Roku is seeking a Senior Product Manager to lead supply integrations within its advertising product organization. In this role, you will own the end-to-end process of onboarding publisher partners into Roku's ecosystem, standardizing and streamlining integrations while supporting each partner's unique requirements. You will enrich inbound ad requests with the right signals to maximize effectiveness through internal systems and external partnerships. This role requires close collaboration with engineering, data science, sales, partnerships, and executive stakeholders to build and refine the programmatic exchange that powers Roku's advertising platform. You will drive experimentation and optimization for pricing, routing, and supply-demand elasticity across inventory segments. This is a unique opportunity to shape how Roku works with the advertising ecosystem, partner with leading ad technology companies, and build at scale in a real-time exchange powered by installed hardware in over 100 million households. If you are energized by complex technical challenges, familiar with CTV inventory share agreements, and understand programmatic ad technology, this role offers the chance to capture the most value from Roku's third-party publisher opportunities.</p> <p>For California Only - The estimated annual base salary for this position is between $167,300 - $307,600.  Compensation packages are based on factors unique to each candidate, including but not limited to skill set, certifications, and specific geographical location.  This role is eligible for health insurance, equity awards, life insurance, disability benefits, parental leave, wellness benefits, and paid time off.</p> <h3 class="mt-6 mb-2 font-semibold text-xl" data-streamdown="heading-3"> </h3> <h3 class="mt-6 mb-2 font-semibold text-xl" data-streamdown="heading-3"><span class="font-semibold" data-streamdown="strong">How will I use AI at Roku?</span></h3> <p class="text-neutral-900 dark:text-neutral-200 my-2.5 last:mb-0 first:mt-0 ">At Roku, we don't just use AI, we work with it. AI agents and smart tools help power drafts, analysis, and repetitive workflows, while our people bring direction, judgment, and accountability. We value curious, adaptable builders, who can show how they've used AI, agents, or automation to move faster, improve quality, and scale their impact.</p> <p class="text-neutral-900 dark:text-neutral-200 my-2.5 last:mb-0 first:mt-0 ">Strong candidates know how to frame problems, guide AI-assisted work, check the output, and learn quickly. Above all, they bring curiosity, adaptability, and sound judgment.</p> <h3 class="mt-6 mb-2 font-semibold text-xl" data-streamdown="heading-3"> </h3> <h3 class="mt-6 mb-2 font-semibold text-xl" data-streamdown="heading-3"><span class="font-semibold" data-streamdown="strong">What you'll be doing</span></h3> <ul class="list-inside list-disc whitespace-normal [li_&]:pl-6" data-streamdown="unordered-list"> <li class="py-1 [&>p]:inline" data-streamdown="list-item">Partner with publisher and operations teams internally and publisher partners externally to identify efficient and innovative ways to bring inventory into Roku's ecosystem</li> <li class="py-1 [&>p]:inline" data-streamdown="list-item">Shape how ad innovations such as interactive ads, pause ads, and native formats extend to publisher partners</li> <li class="py-1 [&>p]:inline" data-streamdown="list-item">Analyze publisher signals that monetize effectively and collaborate with partners to provide or enhance those signals using internal systems and external partnerships</li> <li class="py-1 [&>p]:inline" data-streamdown="list-item">Build metrics that communicate partner success and ensure the right outcomes are being measured</li> <li class="py-1 [&>p]:inline" data-streamdown="list-item">Develop a long-term partner roadmap aligned with company objectives and informed by partner success and roadmaps</li> <li class="py-1 [&>p]:inline" data-streamdown="list-item">Collaborate with colleagues to understand and improve how the exchange handles and optimizes impressions</li> <li class="py-1 [&>p]:inline" data-streamdown="list-item">Enhance privacy-safe, regulatory-aware controls related to consent, privacy signals, opt-in/out, and sensitive ad categories</li> <li class="py-1 [&&