Senior Oracle Eloqua Platform Specialist

<div class="content-intro"><h3><strong>Who We Are</strong></h3> <p>VML is a global creative company that combines brand experience, customer experience, and commerce to create connected brands that drive growth. Guided by a <strong>Human First</strong> philosophy, VML is known for its innovative work for brands and consistently ranks among the world’s leading creative companies, including the WARC Creative 100. VML’s global network spans 55+ markets with principal offices in Buenos Aires, Kansas City, London, New York, São Paulo, Shanghai and Singapore. </p> <p>VML is part of WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel. </p> <p>For more information, please visit <a href="http://www.vml.com/" data-outlook-id="d4b7d1c3-8ad6-4b6d-ab45-d3cb5a3aebe1">www.vml.com </a>and follow along on <a href="https://urldefense.proofpoint.com/v2/url?u=https-3A__urldefense.com_v3_-5F-5Fhttps-3A_www.linkedin.com_company_vml_-5F-5F-3B-21-21JboVxjCXSME-21OhlpCfbkl1UcWPwns1-2DGtvHOzFh0QwHV49fsPgGw-2DVCCU1bCg8aQFI9vN-2Dy-2DVwaQcITH2j2XKzGKBIFRLYf2AUWVYY1dFGK6-24&d=DwMFaQ&c=euGZstcaTDllvimEN8b7jXrwqOf-v5A_CdpgnVfiiMM&r=zouFnm4jZMgDFaYF1uVcRY3rbgHWPca_luUrBUkT6Yc&m=QzcCgXCAOjzj5hiU48_CKOdHRSJ4_YpuqfviT9yjlzH5VrkzySTZ-WaQXlYAnj4W&s=jJ7q5V70u9oUx7ONPm5jC3IK8y6vxDilX6BGTlqlWlA&e=" data-outlook-id="a3ef68bf-16fb-4ebc-9ca9-406007d6cefc">LinkedIn</a> #WeAreVML.</p></div><h3>Oracle Eloqua specialist to provide advanced functional and technical expertise across campaign, journey and lifecycle enablement.<br>The opportunity</h3> <p>We are looking for a highly experience Oracle Eloqua specialist to join our team. This is not a high-volume campaign production role. The specialist will own complex Eloqua requirements that go beyond standard campaign execution, including advanced journey orchestration, data-driven segmentation, platform configuration and troubleshooting across MME and 24 NSCs.</p> <h3>What you’ll be doing</h3> <ul> <li>Design, build and optimise complex Eloqua Campaign Canvas and Program Canvas solutions, including multi-step journeys, decision logic, re-entry and exit rules, wait logic and complex routing.</li> <li>Develop advanced Program Builder and Contact Washing Machine workflows for data normalisation, field population, routing and preparation.</li> <li>Create advanced segmentation using contact fields, shared filters/lists, behavioural and date-based criteria, nested logic and Custom Data Objects (CDOs).</li> <li>Design and configure CDOs/data cards and their relationships with contacts, segmentation, campaign logic and lifecycle programmes.</li> <li>Translate lifecycle, audience and business requirements into scalable Eloqua configurations and reusable journey patterns.</li> <li>Configure and troubleshoot advanced Eloqua capabilities including dynamic content, field merges, forms and form processing, progressive profiling, lead scoring and lead routing.</li> <li>Support complex data-driven requirements involving Eloqua APIs, SFTP, auto-synchs, external calls and imported audience data.</li> <li>Investigate complex Eloqua issues involving campaign logic, Program Builder, segmentation, CDOs, data processing, configuration or unexpected contact behaviour.</li> <li>Work with Integration Specialists and Solution Architects where issues cross the boundary between Eloqua and upstream or downstream systems.</li> <li>Provide independent functional QA of complex developments and document solution designs, reusable patterns, configuration decisions and troubleshooting outcomes.</li> </ul> <p>You will collaborate with our UK project team, <span class="NormalTextRun SCXW210886554 BCX8">so</span> <span class="NormalTextRun SCXW210886554 BCX8">we’ll</span><span class="NormalTextRun SCXW210886554 BCX8"> need you to be </span><span class="NormalTextRun SCXW210886554 BCX8">available</span> <span class="NormalTextRun ContextualSpellingAndGrammarErrorV2Themed SCXW210886554 BCX8">until</span><span class="NormalTextRun SCXW210886554 BCX8"> 18:00 PL</span></p> <h3>What we want from you</h3> <p>The ideal candidate is a senior hands-on Oracle Eloqua practitioner with deep platform knowledge beyond standard campaign execution.</p> <p><strong>Advanced Oracle Eloqua expertise</strong></p> <ul> <li>Campaign Canvas, Program Canvas, Program Builder, Contact Washing Machine, advanced segmentation, shared filters/lists, CDOs and data cards.</li> <li>Contact and account data models, dynamic content, field merges, forms, progressive profiling, lead scoring/routing, Eloqua Insight and platform administration.</li> </ul> <p><strong>Data and technical capability</strong></p> <ul> <li>Strong understanding of Eloqua data structures, field relationships, Bulk API 2.0, REST/Application APIs, SFTP, auto-synchs, external calls, data priority and reconciliation.</li> <li>Ability to use SQL-style logic and data analysis to diagnose segmentation, mapping and data-processing issues.</li> </ul> <p><strong>Journey and lifecycle enablement</strong></p> <ul> <li>Ability to translate objectives and audience requirements into complex lifecycle and always-on journey designs across acquisition, nurture, conversion, ownership, aftersales