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Content Marketing Manager, German-Speaking Market

clera · Vienna
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About the Role Own content marketing for the German-speaking market at a fast-growing B2B software company focused on AI-powered business communications. You will shape the brand voice across the customer journey and help businesses understand and trust AI-driven phone solutions. What You'll Do • Own content marketing strategy and execution for the German-speaking market. • Define brand voice across the customer journey and manage website and landing page copy. • Write conversion-focused copy for paid marketing channels. • Script ad creatives for YouTube and paid social platforms. • Develop and execute organic content strategies across social platforms. • Collaborate with creators, customers, and influencers to produce authentic content. • Use user research, A/B testing, and performance insights to improve messaging. • Contribute to product positioning and go-to-market messaging. What We're Looking For • At least 4 years of experience in content marketing, copywriting, or growth marketing. • Experience in B2B SaaS or another fast-growing software environment. • Native-level German proficiency and outstanding German marketing writing skills, plus fluent English. • Understanding of performance marketing and conversion-focused copywriting. • Experience with A/B testing, performance analysis, and scripting ads for YouTube and paid social. • Experience developing organic social content and collaborating with creators, customers, or influencers. • Ability to contribute to product positioning and go-to-market messaging. • Experience with AI products, voice technology, user research, or SEO is beneficial. Compensation & Benefits Base salary: €65,000 to €85,000 annually. Visa sponsorship is not available. Location On-site in Vienna, Austria.

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