<p> </p> <p><u><strong>About Comfrt</strong></u><br>Comfrt is one of the fastest-growing lifestyle brands in the U.S., rooted in mental wellness and community. We're redefining what comfort feels like—not just what it looks like—through thoughtfully designed apparel and a community-first approach to growth.<br><br><u><strong>About the Role</strong></u><br>As we expand our retail footprint, we're seeking a creative and strategic visual merchandising leader to ensure every Comfrt store delivers a consistent, inspiring, and commercially effective brand experience. This role will bridge brand vision and store execution, developing visual merchandising strategies that elevate the customer experience while driving business performance.<br><br>The Manager, Retail Visual Merchandising will own the execution and consistency of Comfrt's visual merchandising strategy across retail locations. Leads field visual merchandising initiatives, develops store-level visual talent, and partners cross-functionally to ensure every store delivers a compelling brand experience that supports sales, customer engagement, and operational excellence.<br><br><u><strong>Key Responsibilities:</strong></u><br><strong>Visual Merchandising Strategy & Brand Experience</strong></p> <ul> <li> <p>Execute the company's visual merchandising strategy across all retail locations, ensuring every store consistently reflects Comfrt's brand standards and customer experience.</p> </li> <li> <p>Develop and distribute visual merchandising directives, floor sets, and seasonal merchandising guides that clearly communicate product stories and presentation expectations.</p> </li> <li> <p>Establish merchandising standards that create engaging, customer-focused shopping experiences while supporting business objectives.</p> </li> <li> <p>Ensure visual presentation evolves alongside brand initiatives, seasonal campaigns, and new product launches.</p> </li> </ul> <p><strong>Field Leadership & Store Development</strong></p> <ul> <li> <p>Lead and develop store-level Visual Merchandising Leads through coaching, training, and ongoing professional development.</p> </li> <li> <p>Conduct market visits to assess visual standards, identify opportunities, and provide in-the-moment coaching.</p> </li> <li> <p>Facilitate seasonal training sessions, workshops, and recurring field communications to ensure consistent execution across all locations.</p> </li> <li> <p>Partner with District and Store Managers to strengthen visual merchandising capabilities throughout the organization.</p> </li> </ul> <p><strong>New Store Openings & Visual Execution</strong></p> <ul> <li> <p>Lead all visual merchandising aspects of new store openings, remodels, and major floor set transitions.</p> </li> <li> <p>Partner with Retail Operations and Store Development to ensure stores are visually prepared for opening and ongoing business needs.</p> </li> <li> <p>Develop creative solutions that address unique store layouts, inventory challenges, and architectural constraints while maintaining brand consistency.</p> </li> </ul> <p><strong>Cross-Functional Partnership</strong></p> <ul> <li> <p>Partner closely with Brand, Creative, Merchandising, Planning, Marketing, and Retail Operations to align visual presentation with broader business initiatives.</p> </li> <li> <p>Provide ongoing feedback regarding product presentation, customer shopping behaviors, inventory opportunities, and market trends.</p> </li> <li> <p>Support company-wide initiatives that strengthen visual storytelling and improve the overall customer experience.</p> </li> </ul> <p><strong>Business Performance & Operational Excellence</strong></p> <ul> <li> <p>Leverage visual merchandising to improve customer engagement, conversion, and overall store productivity.</p> </li> <li> <p>Monitor visual execution and store performance through store visits, ongoing data and analytics driven reporting, and key performance metrics - making recommendations in partnership with retail partners to increase product productivity and profitability.</p> </li> <li> <p>Manage visual merchandising budgets and resources responsibly while maximizing business impact.</p> </li> <li> <p>Identify opportunities to improve visual processes, merchandising tools, and execution standards as the retail organization scales.</p> </li> </ul> <p><u><strong>Qualifications</strong></u></p> <ul> <li> <p>5+ years of progressive retail visual merchandising experience, including leadership across multiple retail locations or high-volume stores.</p> </li> <li> <p>Proven experience developing and executing visual merchandising strategies that drive customer engagement and sales performance.</p> </li> <li> <p>Strong understanding of retail performance metrics and visual merchandising analytics.</p> </li> <li> <p>Demonstrated success coaching and developing high-performing visual merchandising teams.</p> </li> <li> <p>Strong understanding of retail operations, customer behavior, and visual storytelling.</p> </li> <li> <p>Excellent communication,