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PR & Brand Manager (f/m/x) - remote

refurbed · Remote
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<div class="content-intro"><p>Founded in 2017, refurbed is Europe’s fastest-growing marketplace for refurbished products, active in <strong>23 European countries</strong> and having surpassed <strong>€2Bn in GMV</strong> — all while being profitable. With beautiful headquarters in Vienna, we operate as a remote-first company and have been recognised as a <strong>Top DACH Employer </strong>by <strong>Kununu</strong> for four consecutive years.</p> <p>Our mission is to make sustainable consumption the easy choice by enabling customers to buy products up to 40% cheaper while significantly reducing CO₂ emissions.</p> <p>If you thrive in an environment that values momentum, ownership, and impact, you’ll feel at home here. We’re a fast-paced, high-performance team that works hard and challenges itself everyday. To enable this high-performance every team member enjoys full autonomy over their location (we’re remote-first).</p></div><p>As our <strong>PR & Brand Manager</strong> (Maternity Cover), you’ll own the day-to-day relationship with our PR agencies across six markets, drive pan-European PR coordination across all our markets, and lead our brand tracking and PR research initiatives. Reporting to our Lead Brand Communications, you’ll be the go-to person for PR excellence, working cross-functionally with Marketing, Supply, Data and other teams to bring refurbed’s brand story to life across Europe.</p> <p>This is a fixed-term, 18-month contract covering a maternity leave.</p> <p><strong>WHO YOU ARE:</strong></p> <ul> <li>You have 2-4 years of experience in PR, communications or brand roles, including experience owning relationships with PR agencies or external partners across multiple markets.</li> <li>You have highly professional written and spoken English, plus fluency in another major European language (Swedish is a strong plus, given the content and market responsibilities of this role).</li> <li>You can be based remotely anywhere in Europe; occasional travel to our markets and events is part of the role. Our Vienna HQ is available if you’d prefer to be based there.</li> <li>You take ownership end-to-end: you’re used to running a project or subarea on your own, and you don’t wait to be told what’s next — you spot gaps, improve ways of working, and raise the quality of what’s around you.</li> <li>You build strong cross-functional relationships; people come to you for PR and brand input because they trust your judgment and expertise.</li> <li>You’re highly organized and comfortable juggling multiple markets, agencies and stakeholders without losing sight of deadlines.</li> <li>You have a strong feel for written language and tone, and experience translating data and company priorities into external-facing stories.</li> <li>You have experience working with AI tools and are open to learning more about implementing AI into your daily work</li> <li>You’re passionate about sustainability, innovation and creating real impact.</li> </ul> <p><strong>Location & eligibility:</strong> This role is open to Europe-based candidates only with a valid right to work.</p> <p><strong>WHAT YOU'LL DO:</strong></p> <p><strong>PR Agency & Market Management:</strong></p> <ul> <li>Own the day-to-day relationship with PR agencies across SE, DK, FI, IE, BE and NL, including briefing, approving PR materials, developing local angles and following up on performance/KPIs.</li> <li>Act as the main internal point of contact for these markets, ensuring agencies have the information, data and materials they need.</li> </ul> <p><strong>Pan-European PR Coordination:</strong></p> <ul> <li>Own and host the monthly editorial meeting across 16 PR agencies/markets, including agenda, preparation, follow-up and continuous improvement of the format.</li> <li>Drive cross-market sharing of PR ideas, opportunities and best practices.</li> <li>Manage the press pages across all markets, ensuring the latest press releases and relevant content are published and kept up to date.</li> </ul> <p><strong>Data, Research & Brand Tracking:</strong></p> <ul> <li>Source and analyse internal data for PR stories, identify relevant trends and coordinate internal data validation.</li> <li>Own the refurbed brand tracker, including planning waves, managing research, setting up surveys and reporting results.</li> <li>Manage PR consumer studies across markets, coordinating agency input, developing and delivering results and insights.</li> </ul> <p><strong>Content & Language Support:</strong></p> <ul> <li>Proofread and adapt content for Performance Marketing, CRM and other teams.</li> <li>Review and approve UGC/performance content.</li> </ul> <p><strong>Events & Activations:</strong></p> <ul> <li>Plan and manage PR and influencer events, including concept, budget, agency coordination, internal stakeholders, products and logistics.</li> <li>Represent refurbed at events, including presentations/keynotes, and manage post-event reporting.</li> </ul> <p><strong>PR Project & Stakeholder Management:</strong></p> <ul> <li>Manage PR projects from idea to execution, translating company priorities, data and initiatives into relevant external communications.</li> <li>Coordinate across PR agencies and internal teams including Marketing, Supply, Data and other stak

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