<div class="content-intro"><p> </p> <div class="p-rich_text_section">At Varicent, we’re not just transforming the Sales Performance Management (SPM) market—we’re redefining how organizations achieve revenue success. Our cutting-edge SaaS solutions empower revenue leaders globally to design smarter go-to-market strategies, maximize seller performance, and unlock untapped potential. Varicent stands at the forefront of innovation, celebrated as a market leader in the <em data-stringify-type="italic">2025 Forrester Wave Report for SPM</em>, <em data-stringify-type="italic">2023 Ventana Research Revenue Performance Management (RPM) Value Index</em>, <em data-stringify-type="italic">Gartner Peer Insights</em>, <em data-stringify-type="italic">2024 Gartner SPM Market Guide</em>, and <em data-stringify-type="italic">G2. </em>Our solutions are trusted by a diverse range of global industry leaders like T-Mobile, ServiceNow, Wawanesa Bank, Shaw Industries, Moody's, Stryker and hundreds more. Here’s why you’ll thrive at Varicent:</div> <ul class="p-rich_text_list p-rich_text_list__bullet p-rich_text_list--nested" data-stringify-type="unordered-list" data-list-tree="true" data-indent="0" data-border="0"> <li data-stringify-indent="0" data-stringify-border="0"><strong data-stringify-type="bold">Innovate with Purpose: Build impactful solutions for customers worldwide.</strong></li> <li data-stringify-indent="0" data-stringify-border="0"><strong data-stringify-type="bold">Join Excellence: Work in a diverse, collaborative, and innovative team.</strong></li> <li data-stringify-indent="0" data-stringify-border="0"><strong data-stringify-type="bold">Shape the Future: Lead in redefining revenue optimization.</strong></li> <li data-stringify-indent="0" data-stringify-border="0"><strong data-stringify-type="bold">Grow Together: Unlock your potential in a supportive environment.</strong></li> </ul> <div class="p-rich_text_section">Join us at Varicent—where your talent and ambition meet limitless opportunities for success!</div></div><p> </p> <h2>About the Role</h2> <p>We’re looking for a <strong>Manager, Content Marketing<span data-olk-copy-source="MessageBody">.</span></strong> to lead our content function and help shape how Varicent shows up in the market.</p> <p>You’ll manage and develop a team of content marketers and writers, setting a high bar for quality while giving them the coaching, context, and feedback they need to do their best work.</p> <p>This is also a hands-on role. You’ll write and edit high-impact content, help shape and execute our content strategy, and partner closely with the Senior Director of Marketing and teams across the business to develop new ideas and initiatives.</p> <p>You’ll join a collaborative, open-minded marketing team at a company that is leading its market and actively redefining what’s possible for our customers.</p> <h2>What You’ll Do</h2> <h3>Own and Execute Content Strategy</h3> <ul> <li> <p>Help develop and execute Varicent’s content strategy across audiences, channels, and stages of the buyer journey.</p> </li> <li> <p>Connect content priorities, production, and measurement to key marketing and business goals.</p> </li> <li> <p>Identify the topics where Varicent has something meaningful and differentiated to say, and determine the formats and channels that will best reach our audiences.</p> </li> <li> <p>Own our organic content strategy, including <strong>SEO and AEO</strong>, helping Varicent show up wherever buyers are searching for answers.</p> </li> <li> <p>Partner closely with Product Marketing, Demand Generation, Brand, Design, Customer Marketing, Sales, Product, and other teams to understand priorities and determine where content can have the greatest impact.</p> </li> <li> <p>Measure content performance, identify what’s working and what isn’t, and continuously refine the strategy based on results.</p> </li> </ul> <h3>Lead and Develop the Team</h3> <ul> <li> <p>Manage, mentor, and develop a team of content marketers and writers, including internal and contract resources.</p> </li> <li> <p>Set priorities, manage the editorial calendar, allocate resources, and provide the context and direction the team needs to deliver high-quality work.</p> </li> <li> <p>Give clear, thoughtful feedback that improves both the content and the people creating it.</p> </li> <li> <p>Help scale the content function, processes, and capabilities as Varicent grows.</p> </li> <li> <p>Guide the team in using AI effectively while protecting Varicent’s voice, differentiation, quality, and point of view.</p> </li> </ul> <h3>Write and Edit</h3> <ul> <li> <p>Maintain a consistent voice and a high standard of quality across Varicent’s marketing content.</p> </li> <li> <p>Write and edit content across a range of formats, including thought leadership, email, website copy, product launches, SEO and AEO content, campaigns, customer stories, ebooks, reports, and more.</p> </li> <li> <p>Partner with subject matter experts to uncover compelling ideas and turn their expertise into content people want to read.</p> </li> <li> <p>Translate complex subjects into clear, engaging content without losing the ideas and nuance that m