Vice President, Decision Science

<p class="noSpacingAbove spacingBelow" data-text-type="withSpacing"><span class="fontSizeLarge">MissionOne Media is a brand within BarkleyOKRP that combines full-funnel media planning and buying services, CRM, data, analytics, retail media, SEO, and digital experiences.</span></p> <ul class="customListStyle"> <li data-list-item-id="ee89e60b03c2f4744a439b70ca461a4a6"><span class="fontSizeLarge">$1 Billion+ in Annual Billings</span><br> </li> <li data-list-item-id="e4edcc3e6606ed04bfa482b8d6d985f7e"><span class="fontSizeLarge">200 Team Members</span><br> </li> <li data-list-item-id="ec4ab0ee9e7b8707dc2c3d989e4f40284"><span class="fontSizeLarge">Our tech stack is powered by Adlucent, the digital performance marketing agency that joined BarkleyOKRP in 2024</span></li> </ul> <p><span class="fontSizeLarge"><span class="TextRun SCXW156861528 BCX0" lang="EN-US" data-contrast="auto"><span class="NormalTextRun SCXW156861528 BCX0">As </span></span><span class="TextRun MacChromeBold SCXW156861528 BCX0" lang="EN-US" data-contrast="auto"><span class="NormalTextRun SCXW156861528 BCX0">Vice President, Decision Science</span></span><span class="TextRun SCXW156861528 BCX0" lang="EN-US" data-contrast="auto"><span class="NormalTextRun SCXW156861528 BCX0">, you will be a key member of the </span><span class="NormalTextRun SCXW156861528 BCX0">MissionOne</span><span class="NormalTextRun SCXW156861528 BCX0"> Media </span><span class="NormalTextRun SCXW156861528 BCX0">leadership team, responsible for shaping and scaling the </span><span class="NormalTextRun SCXW156861528 BCX0">A</span><span class="NormalTextRun SCXW156861528 BCX0">nalytics practice. You’ll </span><span class="NormalTextRun SCXW156861528 BCX0">help </span><span class="NormalTextRun SCXW156861528 BCX0">drive the vision for how data and insights are leveraged across the agency—developing innovative measurement frameworks, leading strategic client engagements, and empowering a multidisciplinary team of </span><span class="NormalTextRun SCXW156861528 BCX0">data, </span><span class="NormalTextRun SCXW156861528 BCX0">analysts and </span><span class="NormalTextRun SCXW156861528 BCX0">reporting experts</span><span class="NormalTextRun SCXW156861528 BCX0">. This role is ideal for a strategic, business-minded leader who thrives at the intersection of analytics, marketing, and digital transformation.</span></span><span class="EOP Selected SCXW156861528 BCX0" data-ccp-props="{"134233117":true,"134233118":true,"201341983":0,"335559740":240}"> </span></span></p> <p><strong><span data-contrast="auto">Key Responsibilities:</span></strong><span data-ccp-props="{"134233117":true,"134233118":true,"201341983":0,"335559740":240}"> </span></p> <ul> <li data-leveltext="" data-font="Symbol" data-listid="1" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"multilevel"}" data-aria-posinset="1" data-aria-level="1"><span data-contrast="auto">Oversee the design and execution of cross-channel measurement strategies, including attribution modeling, incrementality, brand lift studies, and testing roadmaps.</span><span data-ccp-props="{"134233117":true,"134233118":true,"201341983":0,"335559740":240}"> </span></li> </ul> <ul> <li data-leveltext="" data-font="Symbol" data-listid="1" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"multilevel"}" data-aria-posinset="2" data-aria-level="1"><span data-contrast="auto">Holistic marketing performance reporting & dashboarding </span><span data-ccp-props="{"134233117":true,"134233118":true,"201341983":0,"335559740":240}"> </span></li> </ul> <ul> <li data-leveltext="" data-font="Symbol" data-listid="1" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"multilevel"}" data-aria-posinset="3" data-aria-level="1"><span data-contrast="auto">Media measurement vendor evaluation, contracting & budget management </span><span data-ccp-props="{"134233117":true,"134233118":true,"201341983":0,"335559740":240}"> </span></li> </ul> <ul> <li data-leveltext="" data-font="Symbol" data-listid="1" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"multilevel"}" data-aria-posinset="4" data-aria-level="1"><span data-contrast="auto">Cross-channel response analytics & media plan optimization </span><span data-ccp-props="{"134233117":true,"134233118":true,"201341983":0,"335559740":240}"> </span></li> </ul> <ul> <li data-leveltext="" data-font="Symbol" data-listid="1" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"multilevel"}" data-aria-posinset="5" data-aria-level="1"><span data-contrast="auto">In-channel response attribution analytics & investment plan optimization </span><span data-ccp-props="{"134233117":true,"134233118":true,"201341983":0,"3355597