Director, Product-Led Growth

<h1><span style="font-size: 14pt; font-family: helvetica, arial, sans-serif;"><strong>About Upsun</strong></span></h1> <p><span style="font-size: 12pt;">Upsun is the software factory for human-AI workflows. We give teams one unified platform to create, review, deploy, and run software, with AI agents and humans working in sync. Developers, DevOps engineers, and platform teams use Upsun to build and ship with confidence, without wrestling with infrastructure.</span></p> <p><span style="font-size: 12pt;">Upsun brings this together through two products: one that shapes the work, and one that runs it.</span></p> <ul> <li><span style="font-size: 12pt;"><strong>Upsun Dispatch™: the AI-first product accelerator.</strong> Dispatch governs and simplifies collaboration between AI agents and cross-functional human teams, so work gets shaped, reviewed, and moved to production faster. Ship better code, not just more code.</span></li> <li><span style="font-size: 12pt;"><strong>Upsun Cloud: the Cloud Application Platform for AI acceleration.</strong> Cloud is where that software runs. It helps organizations launch agentic software into production confidently and reliably, with:</span> <ul> <li style="font-size: 12pt;"><span style="font-size: 12pt;">Predictable performance, even at scale</span></li> <li style="font-size: 12pt;"><span style="font-size: 12pt;">Secure, compliant environments by default</span></li> <li style="font-size: 12pt;"><span style="font-size: 12pt;">Real-time observability and profiling built in</span></li> <li style="font-size: 12pt;"><span style="font-size: 12pt;">Cloning, configuration, and provisioning in seconds</span></li> <li style="font-size: 12pt;"><span style="font-size: 12pt;">Sandbox environments where AI agents can build and test safely</span></li> </ul> </li> </ul> <p><span style="font-size: 12pt;">The name says it all. "Up" means uptime, reliability, and acceleration. "Sun" reflects our follow-the-sun-support, a 24x7, globally distributed support team keeping the lights on while you rest. Our core belief is that software should power brighter solutions and greater innovation. </span></p> <p><span style="font-size: 12pt;">What's our commonality, our cultural fabric? A curious spirit and a thirst for knowledge; an eagerness for innovative ideas and cultures. We believe we can build anything together in an environment that frees you to do your best work. </span></p> <p><span style="font-size: 12pt;">Our values: </span></p> <p><span style="font-size: 12pt;">🌿 We make a positive impact.</span></p> <p><span style="font-size: 12pt;">✨ We aim for the stars.</span></p> <p><span style="font-size: 12pt;">💚 We care for each other. </span></p> <h1><span style="font-size: 14pt; font-family: helvetica, arial, sans-serif;"><strong>Impact of a Director, Product-Led Growth</strong></span></h1> <p><span style="font-size: 12pt;">As Director, PLG, you’ll lead the strategy, execution, and commercial success of Upsun’s product-led revenue engine. Upsun is expanding its portfolio with <strong>Upsun Dispatch</strong>, a strategic new offer that joins Upsun Cloud, and this role will turn that expansion into measurable growth. </span></p> <p><span style="font-size: 12pt;">Reporting directly to the Chief Marketing Officer, you will own the revenue target for product-led experiences, building a scalable engine across developer recruitment, freemium conversion, and customer retention. Working at the intersection of Marketing, Product Management, and Engineering, you will bridge technical platform capabilities with market-driven execution to scale Upsun’s global footprint. </span></p> <h1><span style="font-size: 14pt; font-family: helvetica, arial, sans-serif;"><strong>What to expect</strong></span></h1> <ul> <li style="font-size: 12pt;"> <p><span style="font-size: 12pt;"><strong>Own product-led revenue:</strong> Be accountable for ARR from self-serve experiences, from first signup through conversion, expansion, and retention. </span></p> </li> <li style="font-size: 12pt;"> <p><span style="font-size: 12pt;"><strong>Drive growth goals:</strong> Build and execute PLG programs to achieve clear top-line ARR milestones and hit aggressive user acquisition targets with specific focus in Europe and North America.  </span></p> </li> <li style="font-size: 12pt;"> <p><span style="font-size: 12pt;"><strong>Connect growth and product:</strong> Partner closely with the Head of Growth (Marketing), Head of User Acquisition and Conversion (Marketing)  and Upsun Dispatch Product Managers (Product/Engineering) to translate product strategy into measurable customer and business outcomes.  </span></p> </li> <li style="font-size: 12pt;"> <p><span style="font-size: 12pt;"><strong>Optimize the funnel:</strong> Define in-product monetization levers, optimize self-service funnels, and partner with Sales to refine Product-Led Sales (PLS) handoffs for enterprise accounts.  </span></p> </li> <li style="font-size: 12pt;"> <p><span style="font-size: 12pt;"><strong>Build tight feedback loops:</strong> Analyze intent data, user behavior, and churn metrics to continuously itera