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Social Media Group Head

wundermanthompson · Istanbul, Istanbul Province, Turkey · VML Turkey
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<div class="content-intro"><h3><strong>Who We Are</strong></h3> <p>VML is a global creative company that combines brand experience, customer experience, and commerce to create connected brands that drive growth. Guided by a <strong>Human First</strong> philosophy, VML is known for its innovative work for brands and consistently ranks among the world’s leading creative companies, including the WARC Creative 100. VML’s global network spans 55+ markets with principal offices in Buenos Aires, Kansas City, London, New York, São Paulo, Shanghai and Singapore. </p> <p>VML is part of WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel. </p> <p>For more information, please visit <a href="http://www.vml.com/" data-outlook-id="d4b7d1c3-8ad6-4b6d-ab45-d3cb5a3aebe1">www.vml.com </a>and follow along on <a href="https://urldefense.proofpoint.com/v2/url?u=https-3A__urldefense.com_v3_-5F-5Fhttps-3A_www.linkedin.com_company_vml_-5F-5F-3B-21-21JboVxjCXSME-21OhlpCfbkl1UcWPwns1-2DGtvHOzFh0QwHV49fsPgGw-2DVCCU1bCg8aQFI9vN-2Dy-2DVwaQcITH2j2XKzGKBIFRLYf2AUWVYY1dFGK6-24&d=DwMFaQ&c=euGZstcaTDllvimEN8b7jXrwqOf-v5A_CdpgnVfiiMM&r=zouFnm4jZMgDFaYF1uVcRY3rbgHWPca_luUrBUkT6Yc&m=QzcCgXCAOjzj5hiU48_CKOdHRSJ4_YpuqfviT9yjlzH5VrkzySTZ-WaQXlYAnj4W&s=jJ7q5V70u9oUx7ONPm5jC3IK8y6vxDilX6BGTlqlWlA&e=" data-outlook-id="a3ef68bf-16fb-4ebc-9ca9-406007d6cefc">LinkedIn</a> #WeAreVML.</p></div><h2>Responsibilities</h2> <ul data-spread="false"> <li>Lead the social media strategy and day-to-day operations for assigned brands.</li> <li>Guide the content planning process by providing clear briefs, setting priorities, and directing the team.</li> <li>Ensure content plans align with brand tone of voice, platform best practices, campaign objectives, and creative direction.</li> <li>Collaborate closely with Creative, Strategy, Client Services, Media, and Production teams to deliver integrated social media campaigns.</li> <li>Lead the development, briefing, execution, and publishing of content across social media channels.</li> <li>Oversee the workflow of Social Media Specialists, Community Managers, and Content team members while supporting their growth and development.</li> <li>Monitor campaign calendars, cultural moments, real-time marketing opportunities, and emerging social media trends to identify opportunities for brands.</li> <li>Participate in client meetings, translate client feedback into actionable briefs, and communicate priorities clearly to internal teams.</li> <li>Analyze performance reports and audience insights to identify opportunities and recommend actions that improve results.</li> <li>Support presentation development, content reviews, copy evaluation, and operational processes whenever needed.</li> </ul> <h2>What We're Looking For</h2> <ul data-spread="false"> <li>5+ years of experience in Social Media, Digital Marketing, or Brand Communications.</li> <li>Previous agency experience, with the ability to manage multiple brands simultaneously.</li> <li>Proven experience in team coordination, workload management, and prioritization.</li> <li>Strong understanding of Instagram, TikTok, YouTube, X, and LinkedIn, including platform-specific best practices.</li> <li>Experience with content ideation, integrated campaigns, real-time marketing, and influencer marketing.</li> <li>Strong client management and communication skills, with the ability to interpret briefs and translate them into actionable plans.</li> <li>Ability to collaborate effectively with creative teams, contribute to idea development, and provide clear, constructive feedback.</li> <li>Analytical mindset with the ability to interpret performance data and turn insights into actionable recommendations.</li> <li>Highly organized, proactive, solution-oriented, and able to thrive in a fast-paced environment.</li> <li>A hands-on team player who is willing to step into execution when needed, not just oversee the process.</li> </ul><div class="content-conclusion"><p><span class="normaltextrun"><span lang="EN-GB"><span lang="EN-GB">We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.</span></span></span></p> <p><span class="normaltextrun"><span lang="EN-GB">WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.</span></span><span class="scxw176048299"><span lang="EN-GB"> </span></span></p> <p>When you click "Submit Application", this will send any information you add below to VML. Before you do this, we think it's a good idea to read through our <a href="https://www.vml.com/recruitment-privacy-policy">Recruitment Privacy Policy</a>. California residents should read our <a href="https://www.vml.com/california-recruitment-privacy-notice">California Recruitment Privacy No

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