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Growth Designer (AI Focused) - São Paulo (Hybrid)

clara · São Paulo / SP / Brasil · Colombia · Mexico · São Paulo, São Paulo, Brazil
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<div class="content-intro"><p><strong>Clara is the leading platform in Latin America for companies to execute and manage every payment operation.</strong> More than 50,000 leading and fast-growing businesses run on our corporate cards, bill pay, financing and B2B payments, and in 2025 the Financial Times named Clara the region’s fastest-growing company. We’re passionate about helping every company we work with become more effective—and, through that, raising the region’s competitiveness. We’re ~400 people, backed by Notable Capital, Coatue, Kaszek, monashees, DST Global, ICONIQ, General Catalyst and Goldman Sachs, among others.</p></div><h3><strong>What you'll do</strong></h3> <p>This is a highly hands-on design role at the intersection of growth, performance marketing, and AI. You will design the assets and experiences that drive Clara's acquisition engine across Mexico, Brazil, and Colombia — ad creatives, landing pages, lifecycle journeys, and conversion flows — using AI tools as a core part of your daily workflow, from first prompt to final asset. You'll help define what AI-augmented growth design looks like at scale, on a team that is actively building AI-native workflows into everything we do.</p> <p><strong>Your responsibilities will include:</strong></p> <ul> <li>Design and produce performance creative at scale — static ads, video concepts, carousels, and social assets for Meta, Google, and LinkedIn — using AI tools (e.g. Midjourney, Ideogram, Runway, Figma AI) combined with strong design craft.</li> <li>Design and optimize landing pages and conversion flows, applying CRO best practices for hierarchy, scroll depth, and clarity — and partnering with the Paid Media team to A/B test and iterate until the metrics move.</li> <li>Use AI daily to accelerate creative production: generating visual variants, exploring concepts, drafting layouts, and turning briefs into testable assets in hours, not weeks.</li> <li>Build and maintain a scalable creative system — templates, components, and brand-consistent asset libraries in Figma — so the Growth team ships faster across 3 markets and 3 languages (PT-BR, ES-MX, ES-CO).</li> <li>Partner with Growth - Paid Media to interpret creative performance data, generate hypotheses, and feed learnings back into the next iteration.</li> <li>Run visual QA on assets and pages before they go live; keep the brand consistent across every touchpoint of the funnel.</li> <li>Scout, pilot, and adopt new AI design tools — you keep our creative stack ahead of the industry, and document workflows so the whole team levels up.</li> <li>Use automation tools (e.g. n8n, Make, Zapier) to reduce repetitive production work and create scalable creative workflows.</li> </ul> <h3><strong>Who you are:</strong></h3> <h3><strong>Must haves:</strong></h3> <ul> <li>2+ years of experience in growth design, performance/marketing design with measurable business impact.</li> <li>Strong portfolio demonstrating ad creatives, landing pages, or conversion-focused work — <strong>applications without a portfolio will not be considered.</strong></li> <li>Active, daily user of AI tools — generative image/video tools (Midjourney, Ideogram, Runway or similar) and LLMs (Claude, ChatGPT, Gemini) are part of your real workflow, not an occasional experiment.</li> <li>Can write effective prompts: you know how to give AI models context, constraints, and references to get useful outputs on the first or second try — and you know when to take over and finish by hand.</li> <li>Expert in Figma; you think in components and systems, not one-offs.</li> <li>Conversion mindset — you track CTR, CVR, and CAC the way other designers track likes, and you use data to inform design decisions.</li> <li>Comfortable working with experimentation: A/B tests, creative testing frameworks, iterating based on results.</li> <li>Organized and able to handle multiple markets and formats in parallel.</li> <li>Comfortable communicating with both creative and analytical teams.</li> </ul> <h3><strong>Nice to haves:</strong></h3> <ul> <li>Experience with motion design (After Effects, Lottie, or AI-powered video tools).</li> <li>Experience building landing pages hands-on (Webflow, Framer, or similar).</li> <li>Experience with automation tools like n8n, Make, or Zapier to build creative production workflows.</li> <li>Experience building custom GPTs, AI agents, or AI-assisted creative pipelines.</li> <li>Familiarity with GA4, Mixpanel, or attribution tools for creative performance analysis.</li> <li>Experience designing for multi-market or multi-language portfolios.</li> <li>Experience working with B2B SaaS or Fintech.</li> <li>Basic understanding of front-end (HTML/CSS) or vibe-coding tools (Lovable, v0, Replit).</li> </ul> <p><strong>Where we work</strong></p> <p>This is a hybrid role: you'll split your time between the office, customers and home. We don't set a minimum number of office days for most roles — you'll spend time in the office naturally, and most days during your ramp-up or when your leader asks.</p><div class="content-conclusion"><h2>Why Clara</h2> <ul> <li><strong>A high talent-density team</strong> driven to make an impact in Latin America — low ego, high ownership.</li> <li>Competitive salary and stock options (ESOP) from day one.</li> <li>An annual learning budget and accelerated development paths.</li&g

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