<div class="content-intro"><h3><strong>Who We Are</strong></h3> <p>VML is a global creative company that combines brand experience, customer experience, and commerce to create connected brands that drive growth. Guided by a <strong>Human First</strong> philosophy, VML is known for its innovative work for brands and consistently ranks among the world’s leading creative companies, including the WARC Creative 100. VML’s global network spans 55+ markets with principal offices in Buenos Aires, Kansas City, London, New York, São Paulo, Shanghai and Singapore. </p> <p>VML is part of WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel. </p> <p>For more information, please visit <a href="http://www.vml.com/" data-outlook-id="d4b7d1c3-8ad6-4b6d-ab45-d3cb5a3aebe1">www.vml.com </a>and follow along on <a href="https://urldefense.proofpoint.com/v2/url?u=https-3A__urldefense.com_v3_-5F-5Fhttps-3A_www.linkedin.com_company_vml_-5F-5F-3B-21-21JboVxjCXSME-21OhlpCfbkl1UcWPwns1-2DGtvHOzFh0QwHV49fsPgGw-2DVCCU1bCg8aQFI9vN-2Dy-2DVwaQcITH2j2XKzGKBIFRLYf2AUWVYY1dFGK6-24&d=DwMFaQ&c=euGZstcaTDllvimEN8b7jXrwqOf-v5A_CdpgnVfiiMM&r=zouFnm4jZMgDFaYF1uVcRY3rbgHWPca_luUrBUkT6Yc&m=QzcCgXCAOjzj5hiU48_CKOdHRSJ4_YpuqfviT9yjlzH5VrkzySTZ-WaQXlYAnj4W&s=jJ7q5V70u9oUx7ONPm5jC3IK8y6vxDilX6BGTlqlWlA&e=" data-outlook-id="a3ef68bf-16fb-4ebc-9ca9-406007d6cefc">LinkedIn</a> #WeAreVML.</p></div><p><strong>Location: </strong>Gurgaon</p> <p><br><strong>About Us:</strong><br>VML, a WPP company is a global powerhouse born from the unification of Wunderman Thompson and VMLY&R — two of the world's most powerful and accomplished creative agencies with complementary capabilities and geographic strengths. We have an industry-unique opportunity to provide our client partners with a fully integrated offering across brand experience, customer experience and commerce practices — powered by deep data and technology experience. For more information, visit <a href="https://www.vml.com">www.vml.com</a></p> <p><strong>Roles & Responsibilities:</strong></p> <p><br>The AVP of Account Planning will work closely with clients, account management teams, and creative<br>departments to drive insights, uncover market opportunities, and contribute to the overall success of our<br>clients' advertising campaigns.</p> <p><br><span style="text-decoration: underline;">• Strategic Leadership & Planning:</span></p> <p>- Setting strategic goals and ensuring alignment with overall agency objectives.<br>- Collaborate with the Chief Strategy Officer and Office Head in shaping the agency's overall<br> strategic direction.<br>- Conduct thorough market research and analysis to uncover insights that inform the<br> development of effective advertising strategies.</p> <p><br><span style="text-decoration: underline;">• Campaign Development:</span></p> <p> - Lead the development of strategic briefs that guide creative teams in the ideation and<br> execution of impactful campaigns.<br>- Ensure that strategic plans align with client objectives, target audience insights, and market<br> trends.</p> <p><br><span style="text-decoration: underline;">• Data and Analytics:</span></p> <p> - Utilize data-driven insights to inform strategic recommendations and optimize campaign<br> performance.<br> - Stay informed about industry trends, emerging technologies, and new tools that can<br> enhance the effectiveness of account planning processes.</p> <p><br>• <span style="text-decoration: underline;">Client Collaboration & Presentations:</span></p> <p> - Build and maintain strong relationships with clients, understanding their business goals,<br> challenges, and market dynamics. Present strategic plans and insights in a compelling and<br> persuasive manner.<br> - Lead strategic discussions with clients, providing insights and recommendations that drive<br> effective advertising strategies.<br> - Effectively communicate the rationale behind strategic recommendations and demonstrate<br> how they align with clients' business goals.</p> <p><br><span style="text-decoration: underline;">• People Management:</span></p> <p>- Partner and collaborate with other teams, including Creative, Account Management, and<br>Media, to ensure seamless integration of strategic plans.</p> <p> </p> <p><strong>Skills and Competencies:</strong></p> <p><br>• Graduate/Post-Graduate in Marketing, Advertising, Business, or a related field with 10+ years of<br>experience in strategic planning within a mainline advertising agency.</p> <p><br>• Proficiency in utilizing data and analytics to drive insights and decision-making.</p> <p><br>• In-depth understanding of market research, consumer behavior, and advertising trends.</p> <p><br>• Strong leadership, interpersonal and people management skills.</p> <p><br>• Ability to think creatively and strategically to solve complex business challenges.</p> <p&