wundermanthompson · New York, New York, United States · New York, New York, United States
<div class="content-intro"><h3><strong>Who We Are</strong></h3> <p>VML is a global creative company that combines brand experience, customer experience, and commerce to create connected brands that drive growth. Guided by a <strong>Human First</strong> philosophy, VML is known for its innovative work for brands and consistently ranks among the world’s leading creative companies, including the WARC Creative 100. VML’s global network spans 55+ markets with principal offices in Buenos Aires, Kansas City, London, New York, São Paulo, Shanghai and Singapore. </p> <p>VML is part of WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel. </p> <p>For more information, please visit <a href="http://www.vml.com/" data-outlook-id="d4b7d1c3-8ad6-4b6d-ab45-d3cb5a3aebe1">www.vml.com </a>and follow along on <a href="https://urldefense.proofpoint.com/v2/url?u=https-3A__urldefense.com_v3_-5F-5Fhttps-3A_www.linkedin.com_company_vml_-5F-5F-3B-21-21JboVxjCXSME-21OhlpCfbkl1UcWPwns1-2DGtvHOzFh0QwHV49fsPgGw-2DVCCU1bCg8aQFI9vN-2Dy-2DVwaQcITH2j2XKzGKBIFRLYf2AUWVYY1dFGK6-24&d=DwMFaQ&c=euGZstcaTDllvimEN8b7jXrwqOf-v5A_CdpgnVfiiMM&r=zouFnm4jZMgDFaYF1uVcRY3rbgHWPca_luUrBUkT6Yc&m=QzcCgXCAOjzj5hiU48_CKOdHRSJ4_YpuqfviT9yjlzH5VrkzySTZ-WaQXlYAnj4W&s=jJ7q5V70u9oUx7ONPm5jC3IK8y6vxDilX6BGTlqlWlA&e=" data-outlook-id="a3ef68bf-16fb-4ebc-9ca9-406007d6cefc">LinkedIn</a> #WeAreVML.</p></div><p class="p1">The Executive Director, Commerce is a senior leadership role responsible for shaping and</p> <p class="p1">scaling commerce strategy, capability development, and client delivery. This leader drives</p> <p class="p1">strategic vision for client engagement and growth, builds the processes, tools, insights, and</p> <p class="p1">platforms required for consistent excellence, and partners across strategy, data, creative,</p> <p class="p1">media, and technology to deliver integrated commerce solutions.</p> <p class="p1">The role requires a commercially minded and future-focused leader who can innovate new</p> <p class="p1">commerce solutions, advise senior clients on current and emerging commerce models,</p> <p class="p1">and empower teams to deliver diCerentiated, consumer-centric, performance-driving</p> <p class="p1">work. This role is obsessed with driving meaningful relationships and delivering revenue</p> <p class="p1">growth.</p> <p class="p2">Role Scope</p> <p class="p1"><span class="s1">•</span> Lead shopper, retail, and commerce capability transformation and delivery for</p> <p class="p1">global and regional clients.</p> <p class="p1"><span class="s1">•</span> Oversee integrated commerce solutions spanning retail media, eCommerce,</p> <p class="p1">marketplace, digital shelf, performance marketing, and emerging agentic commerce</p> <p class="p1">models.</p> <p class="p1"><span class="s1">•</span> Drive organic growth globally and regionally by providing forward thinking client</p> <p class="p1">solutions & capabilities.</p> <p class="p1"><span class="s1">•</span> Partner cross-functionally to connect commerce strategy with measurable business</p> <p class="p1">outcomes.</p> <p class="p2"><span class="s3">1</span>Key Responsibilities</p> <p class="p2">Strategic Leadership</p> <p class="p1"><span class="s1">•</span> Define and lead the commerce vision and growth strategy across digital, social,</p> <p class="p1">marketplace, retail media, and emerging commerce channels.</p> <p class="p1"><span class="s1">•</span> Identify market opportunities and translate them into scalable oCerings, operating</p> <p class="p1">models, and go-to-market strategies.</p> <p class="p1"><span class="s1">•</span> Develop the frameworks, tools, insights, and platforms needed to deliver consistent</p> <p class="p1">excellence across client engagements.</p> <p class="p1"><span class="s1">•</span> Represent the commerce practice within the broader leadership ecosystem and</p> <p class="p1">strengthen key internal and external partnerships.</p> <p class="p2">Business Leadership and Growth</p> <p class="p1"><span class="s1">•</span> Own business performance for the commerce practice, including revenue growth,</p> <p class="p1">margin health, commercials, and operational eCectiveness.</p> <p class="p1"><span class="s1">•</span> Drive growth through new business acquisition, client expansion, and development</p> <p class="p1">of diCerentiated commerce products and services.</p> <p class="p1"><span class="s1">•</span> Support forecasting, investment prioritization, and capability expansion planning in</p> <p class="p1">partnership with senior leadership.</p> <p class="p2">Client Leadership</p> <p class="p1"><span class="s1">•</span> Serve as a senior commerce advisor to client stakeholders, including CMOs, heads</p> <p class="p1">of commerce, digital leaders, and other executive decision-makers.</p> <p class="p1"><span class="s1">•</span> Guide clients through commerce transformation, including omnichannel growth</p> <p clas