<div class="content-intro"><h3><strong>Who We Are</strong></h3> <p>VML is a global creative company that combines brand experience, customer experience, and commerce to create connected brands that drive growth. Guided by a <strong>Human First</strong> philosophy, VML is known for its innovative work for brands and consistently ranks among the world’s leading creative companies, including the WARC Creative 100. VML’s global network spans 55+ markets with principal offices in Buenos Aires, Kansas City, London, New York, São Paulo, Shanghai and Singapore. </p> <p>VML is part of WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel. </p> <p>For more information, please visit <a href="http://www.vml.com/" data-outlook-id="d4b7d1c3-8ad6-4b6d-ab45-d3cb5a3aebe1">www.vml.com </a>and follow along on <a href="https://urldefense.proofpoint.com/v2/url?u=https-3A__urldefense.com_v3_-5F-5Fhttps-3A_www.linkedin.com_company_vml_-5F-5F-3B-21-21JboVxjCXSME-21OhlpCfbkl1UcWPwns1-2DGtvHOzFh0QwHV49fsPgGw-2DVCCU1bCg8aQFI9vN-2Dy-2DVwaQcITH2j2XKzGKBIFRLYf2AUWVYY1dFGK6-24&d=DwMFaQ&c=euGZstcaTDllvimEN8b7jXrwqOf-v5A_CdpgnVfiiMM&r=zouFnm4jZMgDFaYF1uVcRY3rbgHWPca_luUrBUkT6Yc&m=QzcCgXCAOjzj5hiU48_CKOdHRSJ4_YpuqfviT9yjlzH5VrkzySTZ-WaQXlYAnj4W&s=jJ7q5V70u9oUx7ONPm5jC3IK8y6vxDilX6BGTlqlWlA&e=" data-outlook-id="a3ef68bf-16fb-4ebc-9ca9-406007d6cefc">LinkedIn</a> #WeAreVML.</p></div><p><span data-contrast="none">Dans un contexte de transformation profonde du triptyque marketing / vente / services par la technologie et l'IA, VML Consulting (WPP Enterprise Solutions) renforce son pôle d'expertise Martech pour accompagner les grandes marques françaises et internationales dans leur transition vers des organisations data-driven et customer-centric.</span><span data-ccp-props="{"335559738":60,"335559739":60}"> </span></p> <p><span data-contrast="none">Le ou la Lead Practice Martech est un acteur clé de cette transformation. Il ou elle a pour mission de faire de la practice un levier de croissance et de différenciation pour VML Consulting et pour l'ensemble de l'agence VML, en s'appuyant sur un écosystème technologique de premier plan (Adobe, Braze, Imagino, Bloomreach, Salesforce…) et sur un réseau de talents experts en France, au Maroc et à l'international.</span><span data-ccp-props="{"335559738":60,"335559739":60}"> </span></p> <p><strong><span data-ccp-props="{"335559738":60,"335559739":60}">Vos missions</span></strong></p> <p><strong><span data-ccp-props="{"335559738":60,"335559739":60}">Business & Client</span></strong></p> <ul> <li data-leveltext="•" data-font="" data-listid="2" data-list-defn-props="{"335552541":1,"335559685":600,"335559991":300,"469769242":[8226],"469777803":"left","469777804":"•","469777815":"hybridMultilevel"}" data-aria-posinset="1" data-aria-level="1"><span data-contrast="none">Assurer le go-to-market de l'offre Martech en lien avec les partenaires technologiques (Braze, Imagino, Adobe, Bloomreach…)</span> </li> <li data-leveltext="•" data-font="" data-listid="2" data-list-defn-props="{"335552541":1,"335559685":600,"335559991":300,"469769242":[8226],"469777803":"left","469777804":"•","469777815":"hybridMultilevel"}" data-aria-posinset="1" data-aria-level="1">Développer le portefeuille clients et les comptes à potentiel multi-expertises </li> <li data-leveltext="•" data-font="" data-listid="2" data-list-defn-props="{"335552541":1,"335559685":600,"335559991":300,"469769242":[8226],"469777803":"left","469777804":"•","469777815":"hybridMultilevel"}" data-aria-posinset="1" data-aria-level="1">Contribuer aux réponses stratégiques et aux dossiers clés </li> <li data-leveltext="•" data-font="" data-listid="2" data-list-defn-props="{"335552541":1,"335559685":600,"335559991":300,"469769242":[8226],"469777803":"left","469777804":"•","469777815":"hybridMultilevel"}" data-aria-posinset="1" data-aria-level="1">Piloter la marge brute vendue et le P&L de la practice </li> <li data-leveltext="•" data-font="" data-listid="2" data-list-defn-props="{"335552541":1,"335559685":600,"335559991":300,"469769242":[8226],"469777803":"left","469777804":"•","469777815":"hybridMultilevel"}" data-aria-posinset="1" data-aria-level="1">Construire des offres packagées et des modèles innovants (freemium, agents IA, BAV data)</li> </ul> <p><strong><span data-contrast="none">Management</span></strong></p> <ul> <li data-leveltext="•" data-font="" data-listid="2" data-list-defn-props="{"335552541":1,"335559685":600,"335559991":300,"469769242":[8226],"469777803":"left","469777804":"•","469777815":"hybridMultilevel"}" data-aria-posinset="6" data-aria-level="1"><span data-contrast="none">Diriger et fédérer une équipe de 50 collaborateurs en France et au Maroc</span> </li> <li data-leveltext="•" data-font="" data-listid="2" data-list-defn-props="{"335552541":1,"335559685":600,"335559991":300,"469769242":[8226],"469777803":"left","469777804":"•","469777815":"hybridMultilevel"}" data-aria-posinset="6" data-aria-level="1">Assurer la montée en compétences, l'engagement et la rétention des talents </li> <li data-leveltext="•" data-font="" data-listid="2" data-list-defn-props="{"335552541":1,"335559685":600,"335559991":300,"469769242":[8226],"469777803":"left","469777804":"